Gauteng based digital marketing agency Stilt Media are making waves as one of the few completely black women owned and led agencies in the current South African marketing and advertising landscape. The agency is already disrupting the typical client/agency relationship by using technology and data to add real value and return on investment to clients’ bottom lines. Founded in 2015, Stilt Media headed up by Marketing Director Mimi Mphaphuli and Managing Director Tina Manyanya. Both women come from impressive leadership and management backgrounds, with Manyanya having headed up her own department at Publicis Media and Mphaphuli having lead a department at Ogilvy. The pair decided to start up Stilt Media after noticing a gap in the current digital marketing environment in terms of service and delivery. They aim to use their unique backgrounds to create better processes and build better strategies to boost clients from an operational and business development point of view. So what makes Stilt Media different? “To start with, we believe in the power of technology and data and how it can be used to add measurable value,” says Manyanya. “We’re used to seeing the scenario where a client comes to an agency with a bunch of cash and tells them to run a campaign without having an understanding of what they agency is going to do and why. We want to use the data, analytics and tools at our disposal to demystify what we do, so clients can see that everything we recommend is from a strategic point of view. We don’t want to waste the client’s money.” “So many South African agencies just take their client’s funding and rely on automated tools to do the heavy lifting for their social media and search campaigns,” adds Mphaphuli. “We’d rather dig deep into the data, so we can understand how to constantly better optimise our campaigns.” “We’re very interested in where technology is going and in investing in tools that can help make things easier and more affordable for . . .
There will be a focus on women’s design needs in this year’s exciting She Sheds’ feature where four designers, working with four celebrities, are given the chance to curate the ultimate female sanctuary, echoing the Man Cave movement from previous years. This innovative feature, which supports the PinkDrive initiative, will be showcased at Decorex Durban – sponsored by Plascon – taking place at the Durban Exhibition Centre from 21 to 25 March. “Stemming from the extremely popular Man Cave feature from previous years, the She Shed trend sees the elegant transformation of unused, outdoor sheds into personalised havens for the woman of the home,” explained Anita Bloom, Creative Director for Decorex SA. “This is a re-energising space dedicated solely to the identity of the individual woman, offering her a soothing area to relax or partake in preferred hobbies. It is an extension of the home, with the rejuvenating energy of the outdoors.” Decorex Durban has partnered with breast cancer awareness NGO, PinkDrive, for this charitable feature with funds raised through a competition run at the show, as well as a donation box located on site. Meet the designers Durban-based design company, MSQ Interior Design – collaborating with Style File and What Not Fabrics – will be centring the ‘Urban Escape’ design on a sculpted tree reflecting the strength and resilience of women in the face of pain. Designers Michelle Markram and Sihle Shabangu of MSQ will work together on a ‘formidable display to bring breast cancer awareness to the forefront through art and creative design’. “In support of breast cancer awareness, I will sculpt a woman from a tree with a single breast – her face and physique so beautiful that her single breast fails to disfigure, but rather beautifies her, expressing all she stands for,” explained Markram, who has a profound passion for the natural realm. She explained that the nurturing role of the woman in society overtakes any suffering she . . .
The power of radio lies in its ability to affect how the listener feels. Smile 90.4FM was created with the deliberate intention of putting smiles on the faces of the people of the Mother City. The notion of highlighting news that is overtly positive and delivering it with empathy, remains alien in mainstream radio circles. And tampering with the definition of what is news, is tantamount to letting your freak flag fly high. We are supposed to believe that keeping up with the news is important and of value, yet there is no evidence to support the rationale that placing the worst of humanity as item number one in a news bulletin, has changed the world for the better. On the contrary, it is becoming widely accepted these days that the news contributes significantly to increased levels of anxiety and depression. Presenting information that generates fear and worry without balancing context, or suggesting solutions, cannot be morally justified. Yet, focusing on news that comes from the more admirable side of humanity is considered soft news or not news at all. Convincing news people that they might be clinging to a relic of a dead era is not an easy job, but it is a necessary one. A decision to do just that was taken at Smile 90.4FM and the news product was changed. The positioning line ‘Amplifying the good news in the Mother City’ was introduced to clearly convey the core message of the Smile news philosophy. The decision to innovate was not taken lightly. A great deal of thought went into understanding the psychology of audio messaging and the effects excessive negative information has on evolving multi-cultural communities in transforming markets. Headlines that create anxiety diminish capacity for transformation. Stories that inspire and create a feeling of awe, gratitude and optimism make people open to sharing, caring and connecting. Listeners come to Smile 90.4FM specifically for the way it makes them feel. There is no justification for our . . .
Against strong competition, Flat Foot Engineering has been confirmed as a Finalist in the 17th annual Oliver Top Empowerment Awards, in the Category TOP EMPOWERED: FAST GROWTH-BLACK OWNED SMME AWARD. They will compete for the Winner’s Trophy on 12 April, at Emperors Palace. View the first round of Award Finalists here. In its 17th year, the Oliver Top Empowerment Awards recognises companies and individuals for their contribution and commitment to empowerment in South Africa; acknowledging the efforts of businesses, civil society, the public sector and outstanding individuals. According to Top Media and Communication Marketing and Events Director Karla Fletcher: “Our judges were seriously impressed by the calibre of entries received this year. Dividing winners from finalists will not be easy for them. Every leading business has a core priority that it pursues, whether that is to be a sustainability leader, an innovator or an employer of choice. The marketplace should know that all of our finalists have been astutely researched and shown to be the best at what they do.” Through their recognition on the national stage, past Oliver Top Empowerment Finalists and Winners have ignited the ambition of peers in their sector, to pursue a similar high water-mark and Flat Foot Engineering aims to do the same. Adam Samie, CEO at Lion of Africa Insurance shares how the Oliver Top Empowerment Awards is an impactful platform to showcase pioneers in transformation: “Since being awarded the Oliver Empowerment Diversity Award, Lion of Africa Insurance has been featured in a number of industry specific publications talking about the Award and the importance of implementing employment equity practices in an organisation. This is an important platform to use in order to encourage the industry to take a proactive steps in transformation. It has always been a strategic imperative for our organisation to be an empowered company. Winning the Diversity Award at the 11th Oliver . . .
Joburg’s Ticketpro Dome is set to feature this year’s hottest event, the Fire & Feast Meat Festival presented by Crown National, which gets fired up from 8 to 10 June. Taking place just a week before Father’s Day, a ticket to this festival is a truly rare treat that the whole family is sure to appreciate. This year’s festival hosts a line-up of culturally diverse chefs each chosen for their talent and expertise in taste and technique. This quintessential proudly South African weekend-long love affair of meat, fire, braais and music promises to be the event of the year for all discerning diners, foodies, braai-masters, butchers and industry experts. Take a gander at the art of meat preparation as the country’s best butchers go head-to-head in the National Butcher’s Challenge presented by Crown National, or sample some of the country’s most flavoursome, fall-off-the-bone tender and fully marinated meats at the renowned BRM Bistro. For a truly original experience, enter the Jack Daniel’s Whiskey Bar & Restaurant where every dish served will be inspired by the smooth-tasting Tennessee Whiskey. This experience is further enhanced by the Jack Daniel’s Man Cave where the modern man can get inked, take some time out in the barber’s chair, find the latest petrol-head accessories or saunter over to view a unique collection of classic motorbikes and cars. At Fire & Feast, there is something for every meat lover. Visit our dedicated meat theatres for all you need to know about each speciality meat; The Sparta Beef Theatre, County Fair Poultry Theatre, The SAPPO Pork Tasting Room and The Lamb & Mutton SA Theatre. Sample the best quality meat, prepared in the best way, while the experts discuss the best cuts and preparations for every occasion. Step outdoors into Braaitology – proudly sponsored by the leading Gas Grill & Hybrid Braai manufacturer, Chad-O-Chef – where industry chefs will prepare and cook unique dishes right in front of you, on . . .
The transition to cleaner energy has reached a critical point globally as the impact of years of fossil fuel use becomes evident in dramatic climate change events. EGO Power, a company leading the green revolution in the gardening and landscaping arena, will be launching its new energy-efficient product range – a first for South Africa - at the revolutionary Garden of the Future. This unmissable feature will be taking place at Decorex Durban, sponsored by Plascon, running at the Durban Exhibition Centre from 21 to 25 March. “The world is changing, fast. Our whole society is moving away from fossil fuels and adopting cleaner, greener energy. It’s why we believe it’s time for a new, smarter way to power through gardening and landscaping tasks,” explained Jarryd McDonald, CMO of Smith Power Equipment, distributors of EGO in South Africa. “We believe Decorex Durban is the perfect platform to engage with people in residential and commercial markets directly which is why we’ve decided to launch the impressive new EGO Power range at the exhibition. It is a completely new brand that we believe will revolutionise the garden and landscaping market.” For the past decade, EGO Power has been researching, developing and perfecting their industry POWER+ machinery which uses ground-breaking technology in its design and function. This incredible range of cordless outdoor power equipment will be on display at the Garden of the Future, with experts available to explain how they exhibit the power and performance of petrol-run technology without any of the noise, fuss and fumes. Visitors can expect to see demonstrations of EGO Power’s range of self-powered mowers, push mowers, handheld blowers, string trimmers, chainsaws, hedge trimmers and many other landscape-enhancing equipment, all powered using cutting-edge green technology. The arc lithium designed battery delivers a new level of performance, offering dependable power and the fastest possible re-charge. “All the EGO . . .
When are you getting married? The natural question in our society when you’re hitting your 30’s is “When are you getting married?” The natural answer being “When I meet the right Mister Right, right?” Mariette Loubser takes this to a whole new level by telling the funny side of the various ways people have asked her this specific question in many different circumstances. She puts the comedy in this sometimes annoying and sometimes painful question many, especially women, need to face frequently. And don’t forget about the advice, tips and tricks which come from every uncle, aunt, acquaintance, sister, mother, friend, enemy etcetera to help you find the right guy…or those not so romantic hookups they decide to arrange on your behalf. The man is the hunter. The woman is the buck. Graze where the hunter is looking to find the buck. Before you think the show is over, Mariette treats her audience with farewell funny songs including a parody where she gets the audience’s input to include anything from Juliaaas (you know which one I am referring to) to happiness to Phillip (whichever Phillip you want to think of). She has an exceptional voice and the audiences are entertained and pleasantly surprised at the same time. You can skip your daily ab-workout routine for Mariette’s show as you fill definitely experience ultimate entertainment and feel it the next day when your abs ache from laughter after attending her show. Mariette Loubser performed “Wanneer Trou Jy?” at the US woordfees on 4 March 2018. Her next performances would be on 17 March in Worcester, Klein Teater and 12 April Swellendam The Teatro 10 on Main CLICK HERE to submit your press release to MyPR.co.za. . . .
While international trends and styles filter throughout the décor, design and lifestyle industries, it’s always interesting to witness how these global preferences are interpreted at a local level. Decorex Durban – sponsored by Plascon – promises a strong design-focused exhibition for 2018 with 15 leading designers collaborating with industry experts to curate on-trend spaces that encapsulate the #rhythmoflife theme. Visitors to Decorex Durban, taking place at the Durban Exhibition Centre from 21 to 25 March, will get to experience these décor and design masterpieces in a number of vibrant new features that add some local flavour to global trends. Setting the tone Colour will splash across to the Decorex Designer Spotlight feature as Paige Waplington, owner of Redesign Interiors and CEO of the African Institute of Interior Design, crafts a unique space, reminiscent of a hotel room. Paige and her team will create some bespoke furniture pieces in this standout installation. In the home Step into the @home Trend Home presented by Decorex – curated by Creative Director of Decorex, Anita Bloom - to view how @home’s stunning range of furniture and décor, extends this year’s trends. Leading kitchen and bathroom suppliers will be given a blank slate to fit and fashion stylish rooms showcasing the latest in appliances and fittings. Visitors will get a unique insight into the team behind the show at the imaginative #withlovefromDecorex feature. This discerning display will showcase 18 furniture and décor pieces from this year’s trendy @home collection, each representing an aspect of the 18 dynamic personalities that make up the Decorex team. Three local designers – including Durban’s Mi Afrika with two still to be named - will curate three vastly different room settings in The Bedroom Project. Take in the trendy apartment bedroom before immersing yourself in the serenity of the bush lodge room setting with the final space exposing you to an elegant hotel . . .
As we look around Africa we see that things are being shaken up and the old “guards or crooks” – we will leave that choice in your hands - are changing. South Africa is in the midst of a huge shift; from the changing of the president to the umpteenth reshuffle of cabinet, the world is looking at us under a microscope and we are all in a flurry to up our game... all except in the online radio space media buying. Online radio is not new to this country and certainly not to Africa. One of the early adopters in Africa was www.ebizradio.com, which launched at the beginning of 2011. It was not launched with huge fan fare – in fact it was done quietly under the radar. The plan was to launch, fix any bugs or issues, and just allow the business to grow organically whilst learning how to really make this business model work and upping the streaming game with innovative audio streaming partners. Today ebizradio.com is the leading 24/7 business audio stream in Africa. The online stream focusses primarily on business and the various factors that influence business growth and development; from technology, marketing, retail and digital, to advertising, motoring, travel and lifestyle. Remember that a business is made up of people and how those people connect and communicate with their various audiences. Ingrid von Stein, a long-standing innovator and disruptor to the communications industry, with a staggeringly impressive communications and business development track record, both globally and locally, has been at the helm of ebizradio.com since day 1. Her determination and passion for everyday communication between brands, businesses and their audience has been the driving force behind this brand. Von Stein is always available to talk to anyone who has any questions around the online streaming industry and will never turn anyone away and say “well that’s our secret”. Her attitude and business operation methods are simple – share your insight and information with . . .
Attracting thousands of bikers and festival-goers to the seaside town of Margate on the KwaZulu-Natal South Coast, the South Coast Bike Fest™ 2018 – from 27 to 30 April – is a calendar highlight and visitors are encouraged to pre-register or book tickets online ahead of the event to avoid on-day access delays. Who needs to pre-register? The short answer is – everyone attending the event. Pre-registration online secures access for both the biking and non-biking festival community. What are the costs involved? To welcome the biking community to this gorgeous coastal town, the South Coast Bike Fest™ has provided freeaccess to the entire event precinct for all attending bikers and pillions, provided the online pre-registration is completed at www.southcoastbikefest.co.za The bike licence number and bike driver’s licence sections must be completed to obtain access. This pre-registration also allows access to the main stage headline artist performances including Matthew Mole, the Kiffness, Goodluck, Kyle Deutsche, Springbok Nude Girls and Karen Zoid, among many others. Once pre-registration is completed, all bikers with pillions will be required to access wristband accreditation with the pre-registered www.quicket.co.za printout tickets – with the wristband worn throughout the event for unlimited access. Bikers will also need to present the bike licence and driver’s licence at the Sasol garage in Margate in order to obtain their wristband. Just take note that each biker receives access for his or herself, and one pillion free. Free access is limited to space availability, so it’s vital that all bikers register now. For the non-biking public looking to attend this incredible festival, pre-registration is also required via www.quicket.co.za with tickets to the event precinct available at a cost of R60 per day, subject to availability. This ticket allows the holder access to the main stage, experiential energy zone the Jack Daniels Rock Stage and two other . . .