The Famous Idea has successfully managed on-going publicity campaigns for the National Arts Festival, Grahamstown (and their subsidiary projects, including the South African participation at the 55th Venice Biennale); The Standard Bank Jazz Festival, Grahamstown; The Johannesburg International Mozart Festival, The Franschhoek Literary Festival, The Arts and Culture Trust (ACT); the Gordon Institute of Performing and Creative Arts (GIPCA), The Spier Summer Arts Season, The Fugard Theatre, The Standard Bank Gallery, and The Standard Bank Young Artist Awards.
We have also managed individual projects for organisations such as the Nedbank (Championships for the Physically Disabled), the Stonehage Charitable Trust, the Paleontological Scientific Trust (PAST), the KwaZulu Natal Philharmonic Orchestra, the Royal Concertgebouw Orchestra (South African tour), The Gerard Sekoto Foundation, Pina Ya Thari, The Dance Factory, AM Productions, TEATERTeater, The Best Little Company in the Whole Wide World (GT Ferreira), The Theatre Arts Admin Collective and a host of individual artists and pro bono projects.
Director Gilly Hemphill is well-respected by her extensive network. She worked in public relations in various capacities for 24 years, before establishing her own company; and received the ACT Arts and Culture Publicist of the Year award in 2005. Working closely with a dedicated support team, we take pleasure in providing our best service to our clients.
Welcome to Martina Nicholson Associates – a company with flair, verve and a rare combination of skills and expertise. Public relations strategists. Martina Nicholson’s personal expertise lies in the healthcare and financial sectors.
Since 1992 MNA has honed the images of some of South Africa’s largest brands. Received a few awards for creative excellence on behalf of clients, the most prestigious being the World Wildlife Fund’s inaugural environmental reporting award secured on behalf of industrial group HL&H in 1994.
MNA also received a special award for Crisis Management from the Public Relations Institute of South Africa (PRISA) for its ‘Buyis Ekhaya – Bring our People Home’ Tsunami Rescue Mission, a PR project handled on behalf of Netcare 911.
UrbanHouse Media is a dedicated PR agency with a passion for finding news worthy angles for our clients and converting this into meaningful content for securing credible exposure in the media.
UrbanHouse Media clients include international nutritional expert Patrick Holford, natural cold and flu remedy range Hot Toddy, online shopping store Mondo and retail group Oxford freshmarket.
G&G Digital shapes breakthrough solutions to ensure your brand dominates the online, offline and social space. We live and breathe all things digital.
G&G is ahead of the curve in understanding online purchasing behaviours and how to craft apps and content that gets qualified traffic to your ecommerce site and converts real sales. With a thorough understanding of the digital path to purchase and ecommerce solutions in South Africa, G&G will not just design and develop your ecommerce website, but also ensure the right people know about your products through sophisticated, targeting and remarketing tools.
New Public Relations is a powerful combination of traditional and online web PR. PR has changed and we understand that in today’s media landscape your brand needs strong digital public relations to complement offline outputs. We (like most consumers) are channel agnostic and aim to make sure that your brand news, content and stories are just as strong in the online space as they are in the offline space.
Our team thrives on conceptualising, executing and measuring breakthrough campaigns. From single platform to fully integrated digital campaigns, G&G’s digital campaign managers will deeply understand your objectives, set KPIs, plan and execute across the most effective channels and media.
Consumers are already talking about your brand in the social space. Be sure you’re involved in and guiding the conversation. G&G understands the importance of social platforms in the broader communications mix and their role in building meaningful customer relationships and building brand loyalty.
User journey and user experience analysis
The user is at the centre of everything we do at G&G. As we map out a user experience design, we get inside the user’s head to understand how they use certain platforms, engage with the content and have the best possible experience of your brand in the digital space. Through heat maps, analytics and in-depth persona profiling, G&G’s UX design will transform user insights into results.
G&G will identify the best platforms and mediums for your online advertising campaign. Our skilled media partners manage and negotiate ad placements – ensuring your campaign reaches the right people and drives quality traffic to your digital properties. Whether you need a beautiful mailer, a good-looking banner, or a slick contextual advert for your social media or PPC advertising, as an integrated online advertising agency, G&G will plan, place, buy, monitor, optimise and report to ensure maximum return on investment.
Pay Per Click advertising
G&G manages highly strategic Pay Per Click (PPC) advertising to bid for visibility in the paid search results. PPC is a highly effective way to drive targeted traffic to your website. We manage all aspects of your PPC campaign, from choosing the right environment for your campaign (Google Adwords, Adsense or Facebook), creating breakthrough ads, bidding on keywords and managing your budget.
Everyone loves a good game, but if you’re building one for your brand, you want it to be strategic, not just entertaining. G&G’s game developers are passionate about creating engaging online and mobile games that build customer loyalty and add value while keeping users coming back for more.
Search Engine Optimisation
G&G’s SEO services ensure your website achieves maximum potential by ensuring it complies with search guidelines and shows up as high as possible in relevant organic search results. We know it’s not all about search engines though – the focus should always remain squarely on your audience. By keeping your content relevant, up to date and by taking advantage of functional, useable design, our SEO services make your site a hit with users and search engines alike.
G&G understands that every aspect of an email must be optimised for optimal performance. Through the formulation of a clear email marketing strategy, G&G email campaigns are always relevant, interesting and engaging for your customers. We also ensure your mailers function as targeted sales vehicles for upcoming events and special offers – encouraging real action. From conceptualisation and data procurement management to broadcasting, audience segmentation, and detailed reporting, G&G’s email marketing services have it covered.
Online influencer outreach
G&G understands the difference between reach and influence. Bloggers and influencers on platforms such as Twitter and Instagram are increasingly important role-players in breaking news and shaping brand reputation. G&G has a comprehensive database of influencers categorised by sector and level of influence. After identifying the right influencers, we build and nurture their relationship with your brand – syndicating personalised brand content and facilitating brand experiences to create authentic conversation.
Your website is a marketing tool. It’s a crucial online channel and its development must begin with clear goals, objectives and a detailed scope of work. Choosing the right web development platform to meet your objectives is vital – then the process of front-end design and back-end development can proceed. With expertise in a wide range of scripting languages and web technologies, G&G’s website developers will ensure your website is a hard working business tool from day one.
One of the biggest advantages of digital marketing is its measurability. The ability to track your success using online data analytics means your campaign can be highly targeted and highly responsive to the way your target audience reacts. You’ll gain better understanding of who your customers are and what they want from your business.
Whether your online campaign makes use of multiple, integrated channels or just one targeted media, G&G’s Google analytics specialists use advanced tools to track progress and make changes where necessary to optimise reach and efficacy, and ensure ROI.
Through competent and inspired PR activities we increase awareness of the activities of industry associations, membership organisations and professional bodies in South Africa.
Public Relations: Through PR activities we create awareness and brand visibility in publications read by your potential members and partners. If your organisation has stories to share, let’s have a chat about how we can help spread the word.
Content Marketing: Fresh, engaging content is very important for business websites and social media platforms. If you find it challenging to consistently produce fresh content at a pace that meets the needs of your members, invite us for coffee to explore how we can help.
Training: We understand that you might want to keep marketing activities inhouse, or that budgets don’t allow for a monthly retainer. It doesn’t however mean that you should struggle on your own. Have a look at the sessions we’ve custom created for specific needs.
Our business is to first and foremost understand your business, before coming up with a PR, Communications and Activations plan that works for what you need.
And we get our hands dirty while we do it – we don’t only come up with the bright ideas, we’ll help you to see them through all the way to implementation.
Julian Pencilliah QCF Partnerships
QCF has innovative partnerships and boasts a range of key intellectual contributors. Global partnerships include:
GlobalLogic combines cross-industry expertise and experience with market-defining customers to make connections between makers and markets worldwide. They have gained unique insight from working on innovative products and disruptive technologies that they share with business leaders, showing them how strategic research and development can become a tool for managing their future. GlobalLogic uses the power of connection to help them make amazing products, discover new revenue opportunities, and accelerate time-to-market
Founded in January 2011, PunchTab is a multi-channel loyalty and engagement platform that enables agencies, brands and enterprise organizations to incentivize user behavior and drive business success. PunchTab’s customers uses the company’s flexible solutions to deepen audience engagement and build awareness by leveraging everything from social sharing and UGC and awareness campaigns to sophisticated B2E and B2B programs. PunchTab offers both an out-of-the-box product and a fully customizable, white-labeled solutions that can reward any action with virtual, social and real-world rewards.
Founded in 2011, Fastly delivers the world’s only real-time content delivery network. Fastly thinks that slow is unacceptable and enables a next-generation of businesses to give their users the best online and mobile experience. The patent-pending Fastly Caching Software delivers static, dynamic and streaming content with the lowest recorded time to first byte. Their customers include (but certainly aren’t limited to) Twitter, Guardian UK, GitHub, AddThis, Wikia, Shazam, Wanelo, and Yammer.
Fernandez & Associates specializes in High-Technology and Intellectual Property Rights, particularly focusing on U.S. Patent Protection of advanced electronic circuits, semiconductor chip designs, network communications, biomedical devices, biogenetics, and complex software systems.
Today, PubNub powers thousands of real-time apps around the world, from innovative start-ups to globally recognized brands. They manage 3 million real-time messages per second and 100 million devices per month. PubNub supports over 50 SDKs for mobile, browser, desktop and server and they are globally scaled, with 14 data centers and 99.999% SLAs.
Dotsquares has been delivering exceptional web and app solutions for international clients since 2002. The company has its base in Albourne (Near Brighton and Hove), United Kingdom & international offices in USA and Australia having development centres in Jaipur, India. The company works very closely with all clients, always looking to forge long term relationships, and offer offshore outsourcing services which reduce costs, enhance organisational flexibility and improve business and IT performance. By taking IT projects offshore clients may take advantage of a fantastic price that will not be matched by onshore competitors and allows them to cut down on the costs whilst maintaining a quality that even onshore companies struggle to match.
Virtustream is a leading cloud innovator offering enterprise class cloud solutions to enterprises, governments and service providers. Virtustream enables businesses to move complex production applications to the cloud – whether private, public or hybrid – while delivering the full economic and business benefits of the cloud.
By consistently delivering excellent service and cost effective web hosting, dedicated servers and custom hosting solutions, Hetzner South Africa has exponentially grown its market share, currently hosting over 240 000 active domains, making them the leading web hosting company in South Africa. Inspired by their brand promise ‘Trusted in Hosting’, they focus on providing efficient, sustainable business models, quality service and customer satisfaction.
Nearly as old as the Internet itself, GoDaddy was born to give people an easy, affordable way to get their ideas online. Today, they have more than 12 million customers around the world, but the goal is much the same. GoDaddy aims to help people easily start, confidently grow and successfully run their own ventures. In short, to help them kick ass, online and off!
Clarion Technologies is a leading technology solutions provider based out of India. Clarion partners with its clients with a single-point agenda – to transform their business challenges into growth opportunities! Time and again Clarion has mobilized the right people, skills, technology, and processes to help clients strengthen their competitive advantage.
With services spanning the technology value chain, Clarion is a one stop shop for enterprise wide IT needs. Their singular focus on ‘client satisfaction’ cements their relationship with clients. As a matter of fact more than 90% of Clarion Technologies customer base has repeatedly partnered with them to continuously build technical solutions for almost a decade.
Connect with Julian Pencilliah
Official Website: http://julianpencilliah.com
Good News Lab tells our clients’ good news across a variety of media platforms throughout Southern Africa – new school and old school media.
This dynamic public relations team has more than a decade of newsroom, PR and advertising experience, making us the perfect fit to tell your company’s stories – either on social media platforms or via press releases in traditional media channels, or both!
One stop Communications and Public Relations service, including all aspects of the field such as Strategy Development and Implementation, Media Management, Publications, Repuation Management, Corporate ID Development and Management, Exhibitions, Research, Below-the-line Advertsing, and more
The Agency is an affiliate of Empower Marketing Asia, an integrated marketing solutions company with offices in Shanghai China, Singapore and Kuala Lumpur in Malaysia.
The agency is focused on developing innovative experiential marketing campaigns and leveraging on unpaid media to help small businesses and start-ups in Cape Town and South Africa achieve market presence and improve their visibility in the local and global media landscape.
The agency management team comprises of a couple, Lawrence and Rachel Stevenson, who come with decades of agency experience marketing global and start-up brands in South Africa and Singapore, and Dylan James, a seasoned business developer in the local start-up scene and Director and Board Secretary of the South African Small & Medium Enterprise Federation or SASMEF.
“When it comes to the marketing of small businesses and startups I have noticed that they face a common issue – they are not able to break through the clutter. This is where we can help. With a good marketing strategy that addresses the different needs of these small businesses, we can achieve positive market presence and share of voice for them locally and internationally,” said Dylan James, Creative Partner of The Spaza Agency.
The Spaza Agency is an affiliate of Empower Marketing Asia, an integrated marketing solutions company with offices in Shanghai China, Singapore and Kuala Lumpur in Malaysia.
“South Africa and Asia are both growing economies that are seeing an upsurge of start-ups and small businesses. We see a lot of synergy in these markets and believe we can cross sell across many different platforms to help our clients achieve results and effectively engage their target markets and stakeholders,” said Rachel Stevenson, Creative Partner of the Spaza Agency.
“The addition of The Spaza Agency to our existing network of affiliates is timely and of great strategic importance to Empower because South Africa is a key market for some of our existing multinational clients,” said Kelvin Phang, founder of Empower Marketing Asia. “Having worked with Rachel on successful campaigns across multiple markets in Asia, we have no doubt that Spaza will be a great success and will certainly extend our reach and capabilities beyond Asia Pacific.”