In today’s fast-moving media environment, the role of branded content is becoming increasingly important. International research by Dipstick shows that a quarter of the UK consumers’ total media consumption is provided by their favourite brands and the appetite for editorialized content is continuing to grow. The UK’s Content Marketing Association’s recent research also showed that marketing executives are planning to allocate more budget towards content in 2013. So what does this mean for South Africa? Are we seeing the same shifts? Do we have the right skills? Do brands understand the value? What is being done to take the content marketing industry as a whole to the next level? These questions were the catalyst for New Media, one of South Africa’s leading content marketers, to take action. The result is Content 2013 (kindly sponsored by Paarl Media) - SA’s first, truly comprehensive content marketing conference, providing an all-encompassing and inclusive forum platform. Does South Africa really need another content marketing conference? “Despite the plethora of conferences on content marketing, not one dealt with our unique situation, or provided an objective overview of all the facets that affect us,” says Heléne Lindsay, head of the conference’s organising committee and head of strategy at New Media. “The real need is for a forum where all stakeholders share and learn from each other, driven by insiders who know and care.” She adds. The international and local speakers at Content 2013 have therefore been invited for both their experience and their willingness to push boundaries and successfully operate in a shifting environment. A sample of the carefully chosen topics that attendees can expect at Content 2013 is: Retailers: how are they using content? Case studies and insights from an international AND local perspective. Education: is the next generation of employees equipped and informed? Content marketing and application: lessons . . .
Enterprise St Helena (ESH) is happy to announce that Cathy Alberts has been appointed Director of Tourism. Cathy joins ESH from Cape Town Tourism in South Africa with effect from 1 November 2012. She has had a long career in tourism and travel in international long-haul tourism – particularly dealing with the UK and European markets - and has dealt with many operators and suppliers in this field including airlines. She has experience in developing destinations and tourism products and experiences, as well as improving standards and those involved in the tourism sector. Cathy’s career has involved setting up tourism organisations and developing the tourism industry in both the Western Cape and Cape Town in South Africa. Her responsibilities in Cape Town have included creating joint marketing programmes and developing links with key strategic partners. With the largest target market being long-haul visitors from the UK and Europe, this involved close relationships with airlines such as British Airways, SAA and Emirates. Having been responsible for seven Tourist Offices as well as citizen mobilisation for the World Cup, Cathy is experienced in the physical and mindset transformations required in developing tourism destinations, products and standards. Most recently, her role has encompassed the development of tours and experiences for visitors. With Cape Town’s key markets being long-haul, especially UK and Europe, this has involved a keen understanding between sophisticated visitors and underdeveloped suppliers. This has meant understanding the needs and requirements of visitors and suppliers, increasing standards, and developing a variety of extended tours and experiences which has ranged from mountain bike trails to swimming with sharks. Cathy will be arriving on St Helena at the end of the year, but in the meantime will be involved in detailed handover sessions with outgoing Tourism Development Executive Michael Dean, in South Africa, the UK and France, . . .
Food lovers and connoisseurs are set for a serious dose of inspiration in the build-up to the much-anticipated Eat Out DStv Food Network Restaurant Awards, as Eat Out launches its first-ever full day conference, to be held on Saturday 24 November at The Westin Cape Town. The Eat Out DStv Food Network conference aims to provide a platform for knowledge sharing in the South African food community and will be of value to chefs, restaurateurs, journalists, critics and anyone who is passionate about food. Eat Out editor, judge and speaker at the conference Abigail Donnelly says: “We hope that the conference will build relationships, encourage networking and, above all, inspire local chefs. With the line-up of chefs sharing their inspiration and work, the day’s talks can’t help but be thought-provoking.” Headlining the conference is Massimo Bottura, chef and owner of Osteria Francescana, the world’s 5th best restaurant according to the S. Pellegrino World's 50 Best Restaurants list. The recipient of three Michelin stars, Bottura is probably the most influential of the new wave of Italian chefs, and his avant-garde approach to cooking is bound to captivate conference attendees. Says Bottura: “I jumped at the opportunity to come to South Africa. Not only have I heard so many interesting things about it culturally, but as of late, gastronomically too. I have also had the good fortune to meet two incredible chefs working there today – Margot Janse and Luke Dale-Roberts. They have very different kitchens and diverse approaches to gastronomy, which leads me to believe that South Africa has a lot to offer. “Moreover, I have recently read that South Africa is campaigning to get rid of excess sugar, salt and cholesterol; put emphasis on healthy and affordable food; register local products which are exclusive to South Africa; and create even more fairtrade and organic options for consumers and diners. This is just remarkable. Very similar to what we chefs in Italy . . .
Just in time for summer, the national frozen yoghurt franchise, Wakaberry, will be opening their very first Cape Town store, on Kloof Street. Wakaberry, a self-service, soft-serve frozen yoghurt brand established in Durban in May 2011, will be opening a store in Cape Town on Kloof Street on the 16th of November. Nationally, this is their 7th store but it is their first for the Mother City. The new development is as a result of enormous growth of the brand and a massive demand by franchisees and customers alike. Wakaberry creates an experience where their customers (affectionately known as Wakafans) can ‘self’ swirl their soft serve frozen yoghurt (98% fat free) and add a variety of toppings. Flavours vary from store to store but customers can expect a wide variety including classics like Strawberry, Vanilla, Mixed Berry and English Toffee and quirkier taste sensations like Condensed Milk, Cheesecake, Kiwi, Watermelon and Green Apple. Toppings wise, for the fit and healthy they offer fresh fruit, nuts, and cereals, and for the downright wicked there are deliciously decadent desserts such as sweets, chocolates and sauces. Wakaberry was the first South African frozen yoghurt brand to offer this unique self serve concept that allows each customer to be the boss of their own creation. The affordable pricing and their pay-per-weight system means that customers can have as much or as little as they like. The price per 100gr is R11.00 and customers weigh their dessert once they have swirled their yoghurt and added their toppings. The founders, inspired by the growing “Froyo” industry around the world, saw an opportunity to create something new, fresh and exciting in South Africa. The name Wakaberry was born from the excitement surrounding the 2010 South African Soccer World Cup and the Shakira / Freshly Ground anthem “Waka Waka” that rocked South Africa and the rest of the world. The founders are born and bred Durbanites. Ken, Michele and David, all agree . . .
Iziko South African National Gallery, 29 November 2012 until 09 January 2013 The Standard Bank Young Artist Award for Visual Art 2012 has been awarded to Mikhael Subotzky. Entitled Retinal Shift, the exhibition will centre on a four-channel film installation which has been produced specifically for the National Arts Festival, Grahamstown. Further photographic, video and installation works will complete the exhibition. The exhibition presenting an entirely new body of work will open at the Iziko South African National Gallery on 29 November 2012. Retinal Shift investigates the practice and mechanics of looking – in relation to the history of Grahamstown, the history of photographic devices and Subotzky’s own history as an artist. The works in the show draw on archival portraits from the last century, found surveillance footage, and Subotzky’s own photographs from various series’ that are re-contextualized here. The opening work on the show is a self-portrait that Subotzky made with the assistance of an optometrist. High-resolution images of his left and right retinas are placed side by side. “I was fascinated by this encounter. At the moment that my retinas, my essential organs of seeing, were photographed, I was blinded by the apparatus that made the images,” he said. Retinal Shift extends this motif of looking while not seeing - exploring it through Grahamstown’s history, our contemporary surveillance society, and the artist’s personal attempts to see. The exhibition began its year-long tour at the National Arts Festival, Grahamstown in June 2012 and will travel to various major centres around South Africa before ending its run in August 2013. ENDS About the Standard Bank Young Artist Awards The Young Artist Awards were started in 1981 by the National Arts Festival to acknowledge emerging, relatively young South African artists who have displayed an outstanding talent in their artistic endeavours. These prestigious awards are presented annually . . .
Two years ago, the South African Post Office released a series of stamps featuring artworks executed in traditional African beadwork. The original beadwork pieces selected and the newly issued stamps can be seen in the exhibition entitled The 8th Definitive Series of Stamps: The luminous beauty of South African beadwork on Stamps at the Iziko South African National Gallery until 11 November 2012 The beaded works of art used on the stamps and other philatelic products were selected exclusively from the permanent collections of the Art and Social History Collections departments at Iziko Museums of South Africa. The 8th Definitive Stamp Series of Stamps acknowledges the beauty and aesthetic value of South African beadwork. The exhibition showcases seven stamp designs, postcards, an aerogramme, different self-adhesive stamp-booklets and an illustrated coffee-table book, as well as commemorative covers and cancellers. The entire series was designed by the Philatelic Services of the South African Post Office. “The stamps portray culturally significant items over time in South African society,” says Johan van Wyk, head of Philately at the South African Post Office. “They range from a traditional Tsonga fertility figure, to a modern bead cellphone rendered in beadwork.” Iziko Museums of South Africa is proud of the seven-year collaboration to select, advise, research and facilitate the photography of the beadwork adornment from its collections, which is also on display. Photographed by Sasha Lipka, the stamps focus on detail rather than the whole item. “The small stamp format lent itself best to photographs focusing on selected details of a particular item, instead of images of entire items,” says Van Wyk. Glass beadwork dates back to the 1600s or even earlier, when tiny glass beads were imported from Europe into South Africa as a means of exchange. Their colour and luminosity made them instantly desirable to local populations, and swiftly replaced the natural . . .
GIPCA’s ground-breaking Live Art Festival will take place in various venues around Cape Town from 30 November to 4 December 2012, and promises a plethora of provocative and memorable experiences for audience members. The Live Art Festival, presented by the Gordon Institute for Performing and Creative Arts and subtitled ‘Make-up your Mind’, seeks to be a space for interrogation and exploration of contemporary art forms. Embodying themes of presence, identity and gender, the inaugural Festival comprises 30 artists who emerge from a wide range of fields and often collapsing disciplinary boundaries. This sprawling series of events will take place in various venues, including the Cape Town City Hall, UCT’s Hiddingh Campus, roadside pavements, a farm and an empty swimming pool. ‘But is it art?’ must be the mantra of our time - both an earnest question and a cliché that inspires irritation and impatience. Conflicting ideas about how we perceive and not just what we perceive, the collapse of established systems based on prejudice, and postcolonial subjectivities; have all contributed to a healthy and robust bewilderment around contemporary art, particularly that emerging from South Africa. Translate that into performance or live art, and the risks are greater, the innovation sharper, the boundaries barely discernible and the befuddlement bordering on vertigo. Now more than ever before, the point of view of the individual spectator is most important in their encounter with fresh work that sits on an edge. Uncles and Angels, a headline performance by live art diva Nelisiwe Xaba and experimental filmmaker Mocke J van Veuren, typifies the essential interdisciplinary nature of the Festival. When featured at Dance Umbrella this year, the work was described on Artslink.co.za as “uncomfortable... but done with intelligent intent, wry humour, a superb partnership and brilliant technology”, heralding what will “surely become a signature work in years to come”. The . . .
Celebrate Heritage Week with *FREE Entry for ALL at Iziko Museums from 17 – 24 September 2012 ‘See things differently’, gain fresh perspectives and celebrate our diverse cultural heritage. Iziko Museums has partnered with the City of Cape Town, Gordon Institute for Performing and Creative Arts (GIPCA); St George’s Cathedral’s Crypt Memory and Witness Centre; Creative Cape Town and the Company’s Garden to host the in_herit Festival. An exciting and entertaining heritage week programme of art, food, and fun – a platform to celebrate, question, think and create. Iziko’s Heritage Week programme launches on 17 September with *FREE Entry for all to Iziko Museums (*excluding the Castle of Good Hope and Planetarium, which offers free entry on the 24th only). Our mini film festival will showcase documentaries produced by the students from Big Fish School of Digital Filmmaking. The films, about heritage, identity, arts and culture, give audiences an unusual window into our world. Authentic stories portrayed by indigenous filmmakers will be flighted daily from 11:00 until 15:00 at the TH Barry Lecture Theatre, Iziko South African Museum. Heritage Day, 24 September, is a jam-packed fun-filled day of exciting activities and free entry to all Iziko Museums (including the Castle of Good Hope and Planetarium). in_herit the city and attend a range of events and activities in and around the Company’s Garden. Explore the dynamic and multi-faceted programme of performances, storytelling, public dialogues and exhibitions. The celebration kicks off at 10:00 at the Iziko South African Museum. Traditional dance performances, poetry sessions, music and more, will be hosted at the ‘hearth of our heritage.’ Iziko Museums offers something exciting for the young and the bold. Storytelling: Join storytellers, Jose M. de Prada-Samper and Helena Cuesta for an unusual walkabout of the Iziko South African Museum. Listen to the myths and legends of /Xam San, Zulu, Japanese, Irish and . . .
The Gordon Institute for Performing and Creative Arts (GIPCA) will present Directors and Directing, a weekend event focussed on Plays and Playwrights, from 24-26 August 2012 Following the popularity of last year’s Directors and Directing symposium, GIPCA acknowledges the need for the existence of such a forum as an annual event: a space for theorists, practitioners and students of the theatre to come together and talk about key issues facing those who work in or watch or write about the theatre. This year, the focus is on Playwrights and Writing for the Theatre. Playwrights, directors, critics and actors will converge from various parts of the country to address some of the key features of these debates. The symposium goes behind the scenes and gets to the core of theatrical performance: the presence (or absence) of the written text. The scarcity of playwrights writing for the stage is legend in contemporary South African theatre, in stark contrast to the perception of the potential for innumerable stories waiting to be told. In a country of multiple experiences, is there room for the singular voice of the playwright? On the other hand, is this making way for an indulgence of multiple voices as opposed to the authority and craft of the singular playwright? Athol Fugard recently said, ”The truth is that the new South Africa needs committed playwrights who are prepared to bear witness to what is going on every bit as urgently as the old ones did”. Directors and Directing: Playwrights will include theatre visits, performances, play readings and informal talks, but primarily will comprise a symposium with a variety of panels. Addresses will be made by acclaimed playwrights and directors: esteemed writer Sindiwe Magona, whose play Mother to Mother will be presented at the Edinburgh Festival after causing waves at the National Arts Festival in Grahamstown, the Baxter Theatre’s Lara Foot, the provocative and always topical Mike van Graan, Aubrey Sekhabi from the . . .
‘All about ability’ is the theme for the eighteenth Cape Town International Kite Festival, Africa’s biggest kite festival, which is proudly hosted by Cape Mental Health in association with Heart 104.9FM, and will take place in Muizenberg on 3 & 4 November 2012. The annual Cape Town International Kite Festival attracts talented kite-makers and kite fliers from around the world. Festival-goers will see giant cartoon characters and other amazing kite creations take to the skies, as well as exciting stunt kiting and Rokakkau kite battles. Local kite-makers are invited to enter the Heritage Kite Award and school children can participate in the Edu-Kite Schools’ Competition. With kite-making workshops, non-stop kite-flying, craft and food stalls as well as kiddies’ rides and a full programme of entertainment on the Coke Gig Rig, the festival offers fantastic outdoor family fun. The event is held in aid of a very good cause; all profits go towards providing much-needed mental health services to adults and children in poorly resourced communities in the Western Cape. “This year the kite festival will celebrate our organisation’s new slogan ‘all about ability,’ which reflects our belief in the ability of children and adults with mental disability to acquire skills, develop their potential, and live full and contributing lives. It’s up to us to help create opportunities and provide the necessary care and support,” said Ingrid Daniels, Director of Cape Mental Health. The Cape Town International Kite Festival happens on (and above) the lawns surrounding Zandvlei, Muizenberg (corner Axminster and The Row). Open from 10:00 to 18:00 daily, the event offers lots of parking and easy access by train (False Bay or Muizenberg stations). Entry is just R20 for adults and R10 per child. Buy your Kite Festival tickets online on www.capementalhealth.co.za (from 1 September) and stand a chance to win the prize of a lifetime! For regular news and updates like our . . .