One often hears the refrain from people that the mainstream media are not interested in their news. In this article MyPR will help you understand why that perception exists and lay out some methods that you could use to overcome the mainstream media's 'disinterest'. Let's define Mainstream Media: A media instance - commonly print - that has a large reach and has been in operation for many years. The perception still exists in most people's minds that any newsworthy event is not 'news' until it has appeared in print. Most people define succcesful exposure in the mainstream media as an appearance in a national newspaper, on TV or on a national radio station. Let's understand how a newsroom works: Mainstream media rely on journalists to 'go and get the story'. There is a downward pressure on newsrooms in terms of how many journalists they may employ and the overiding consideration that any Editor must entertain is the immediate profitability of his/her newspaper. Every decision that an Editor must make revolves around profitability TODAY. As there is a downward pressure on journalist headcount newsrooms find themselves under pressure to pay less which means that they get less experienced journalists and less all-round journalists. This leads to an emphasis on only covering stories that will appeal to the widest range of readers. For example, a sports journalist will therefore concerntrate only on the mainstream sports like Soccer, Rugby and Cricket and the lesser know sports like Sailing, Bowls, Netball etc. will not ever have a specialist journalist covering them. A newsdesk will assign stories to the journalst to cover and those decisions are made based on wide and popular appeal in order to sell as many newspapers as possible. Fewer journalists means a narrower emphasis on news, smaller newspapers and less money to spend on invetigative journalism. Today's journalist also has a number of 'layers' between him/her and final publication - a . . .
Right of reply to defamatory article headlined Abuses in Our Places of Worship The Board of the Universal Church of the Kingdom of God is outraged by the content of the article written by Devan Moonsamy, CEO of The ICHAF Training Institute, headlined: Abuses in Our Places of Worship, published in MyPR.co.za on 9 April 2018. It has also appeared under the headline: If you want to make money in Africa, start a religion, on http://www.sabreakingnews.co.za and https://www.webmail.co.za on 10 April 2018. The article is defamatory and contains unsubstantiated content which has damaged the reputation of the Universal Church and its members. Had the author sought input or verification from the Universal Church as a responsible journalist, they would have responded to his questions and distanced themselves from the unsubstantiated content. The resulting article would then likely have been fair, balanced and accurate. It fails to uphold any of these requirements. It should be noted that the Universal Church appeared before the CRL Commission in November 2015 and was complimented by the Commission on its stringent procedures and policies and the manner in which the organisation conducts itself. In the article published on MyPR.co.za, Devan Moonsamy, CEO of the ICHAF Training Institute, wrote: The highly controversial Universal Church has been banned in some countries, but is still widely popular in South Africa. This is an unprofessional and unfounded statement. There is no reference or source cited as to where this information was obtained and therefore no method to verify it. In any event, the Board of the Universal Church refutes the allegation of having been banned in the strongest possible terms. In countries where the Universal Church has been investigated, it has been found that the allegations levelled against it were unfounded and that the Universal Church had complied with all legal and Governmental requirements. It is interesting that this is not . . .
Johannesburg, April, 11, 2018: Free up your time for what’s good in life - by Penny Ntuli, marketing director of Tetra Pak South Africa Have you ever sat down at the end of the week, and realised you just couldn’t find the time to do all the things you set out to do? Juggling work, household chores, reading and exercise all in one day can sometimes seem impossible. We all want a better quality of life so we must focus on what’s good. That consumer drive is why companies constantly look for and find ways to make peoples’ lives easier. Even something as small as a milk box can often save you time and make life convenient. It can give you drinks on the go as you zoom around trying to fit in the million and one things that need to be done. Here are 10 tips and tricks to free up your time for what’s good in life: Take a step back The first and most crucial step is to take a step back and look at what’s good in your life and what could be better. You can ask yourself what you want to do more of or what you want to change. Stepping back helps you prioritise what’s important and what’s not so you can find the time to do the things you want. Create your perfect formula for a daily routine Now it’s time to organise. Organising a list of tasks helps you achieve balance by ensuring things get done when they need to without eating up too much of your time. Daily chores can leave you exhausted and with little time to enjoy the weekend. Organising your time at the start of each week with a to-do list helps you plan to save. There are a bunch of mobile apps that can help you and many of them are free. Do a little bit everyday Benjamin Franklin once said, “Don't put off until tomorrow what you can do today.” But don’t cram too much into one day and leave yourself exhausted. Instead, do a little every day, particularly the little chores you may save up for the weekend. Start preparing a few days in advance if you're planning a dinner party, divide . . .
The East Rand’s much anticipated, annual Birchwood Half Marathon, which takes place this year on Sunday April 22, will see 4 000 participants take part in Ekurhuleni’s biggest race starting and finishing on the beautiful grounds of the Birchwood Hotel in Boksburg. The #RunClean Campaign, started by Modern Athlete Magazine in 2015, aims to prevent large numbers of plastic water sachets from being dropped on road at road running events. Since then, the initiative has caught on with runners around the world and, proudly, the Birchwood Half Marathon has joined the cause. To this end, to ensure that the race route is left spotless, Garbie has sponsored refuse bags and bins throughout the route and all race vendors will be plastic-free; opting for paper cups and plates instead. “The aim of the race is to encourage more people to start exercising and, year on year, we’ve seen the numbers grow. Running or walking is also about enjoying the sights and scenery, something that becomes unbearable when streets and routes are full of litter. Through the growth of the race, we hope to promote the benefits of litter-free environment for all,” says Race Director, Kate Wood. In partnership with No Finance Cars, Home Corp, Mangwanani Spa and The City of Ekurhuleni, the Birchwood Hotel & OR Tambo Conference Centre, which holds a Gold Classification Status in the Heritage Environmental Rating Programme, takes its environmental impact seriously. “We do our utmost to protect the environment and we are proud to support the #RunClean Campaign, spread awareness of a litter-free environment and to be an example to others,” says Birchwood Hotel Marketing Manager, Greg Hoffmann. In addition, online entrants used their race for good by donating R5 070 to the UKAJEDE Foundation, eight crèches in Johannesburg East based in five informal settlements – an initiative founded and maintained by Birchwood, which promotes education, effective learning environments and a hot meal every . . .
The SAARDA event, held at Glendower Golf Club in Edenvale on 24 November 2017, aimed to build up the social aspect between developers, banks and financial institutions. “The dinner and awards ceremony aim to motivate developers to produce quality products for end users,” says Kiron MD and previous chairman of SAARDA, Harry Gey van Pittius. The day also addressed issues that the sector is currently experiencing. Gey van Pittius said that it is very difficult for emerging developers to start a project. “It’s one of the reasons why we don’t see many of them,” he said. Over the past years the industry has grown despite having to go through a lot of red tape to secure land. “There’s a lot of red tape so if we have a good relationship with each other, we can address these issues with the government,” he said. Krism Developers won the emerging developer of the year award. Chris Marshall received the award on behalf of the company and said that it is a tough industry to be involved in but he is looking forward to the coming years. The best financial institute of the year went to FNB Housing Finance. Received by Marinda Barnard, she expressed gratitude for the trust they have in FNB. “Looking at the developments today, we can’t believe what’s been achieved,” she said. Dr Alf Levin from Township Realtors, walked away with a lifetime achievement award for his role in pushing housing boundaries in Soweto, through developing the Protea Glen area since 1994. The local authority award went to the City of Johannesburg’s Elliot Sithole; the developer of the year award went to Caliber Properties for their property located in Evander, Mpumalanga called The Gayles and mega developer of the year was awarded to Cosmopolitan Projects. CLICK HERE to submit your press release to MyPR.co.za. . . .
Plantronics (NYSE: PLT) an audio pioneer and communications technology leader, today announced it has extended the management and reporting aspects of its cloud software solution, Plantronics Manager Pro v3.11, to include Plantronics unified communications (UC) headsets connected to mobile devices running iOS and Android. This extended reach is enabled through the Plantronics Hub mobile application. By deploying Plantronics Manager Pro v3.11 and Plantronics Hub, IT managers can now see, manage and gather valuable insights from the entire line of Plantronics enterprise communications devices that are on the desktop and attach to tablets and mobile phones. “More than 53% of organizations have interest in ear-to-ear diagnostics that would enable IT leaders to manage voice performance from the user perspective, and more than 35% of companies are increasing deployment of mobile UC clients,” said Irwin Lazar, vice president and research director at Nemertes Research. “These realities make it more important than ever to ensure IT and line-of-business managers are equipped with solutions that can help them obtain analytics and actionable insights from across their company’s entire communications ecosystem." Plantronics Manager Pro is Software-as-a-Service (SaaS) designed to manage Plantronics communications devices. With its easy-to-use tools, IT professionals and their managed-services partners are able to proactively manage the performance of every supported Plantronics headset across the enterprise, ensuring best user experience by accessing actionable insights. Plantronics Manager Pro is available through authorized resellers in most countries around the world. New offerings in Plantronics Manager Pro v3.11 include: -The ability to see, manage and gain actionable insights from the complete line of supported Plantronics business communications devices, including all Plantronics UC headsets attached to Mac OS and Windows desktops as well Android and iOS mobile . . .
Easter time is well-known and popular among South African families. Not only is it taking place during the school holidays, but it is also the ideal time for citizens to get away from day-to-day office activities and get a little relaxation going. Carla Oberholzer, spokesperson at Zeeva, says families do not need to get the jitters and go to extremes this Easter. They should put their minds and finances at ease instead. South Africans have to stay calm this Easter by making the best budget-friendly choice - whether spending time at home OR travelling. The choice is mostly like a toss-up really, BUT whatever consumers decide, they should always stick to their budgets. The jet-setter / ‘hit the road’ option The following tips are for those families or individuals jetting off for Easter weekend: Carpooling is always a good idea when a few friends or family members are travelling to and from the same area/destination. Travellers have to try and use byways (minor roads) not highways (major roads) where they can. By using alternative roads, they can save a few bucks by avoiding certain toll routes. The ideal would be for consumers to have already made provision and plans for accommodation. For all the late sleepers or those not so lucky enough to visit friends and family, take a look at camping sites (especially if you have to cut on costs). Or give other alternative options a try: lekkeslaap, ROOMSFORAFRICA or Airbnb. If individuals want to do some fun activities, they have to remember it does not have to cost an arm or a leg. They should use what they have available. Why not take the old Swingball set with? Or why not let the kids plan their own Easter hunt by suggesting affordable activities? Families don’t have to go to restaurants to enjoy Easter weekend meals. What about a Bring-and-Braai or they can cobble together a nice Potjie - everybody can club in and make preparations and financial burdens a bit lighter. Granny can make her . . .
The Emperors Palace Classic road race in Johannesburg this weekend has received a notable boost after being included under the Bestmed umbrella of sponsored events in South African cycling. The two-day cycling festival, based at the Kempton Park casino, will provide cyclists with a choice selection of events, including two mountain-bike offerings on Saturday and two road races on Sunday. For the first time, loyal SA cycling sponsors Bestmed have become involved with the event, extending their reach in the sport thanks to their relationship with race organisers ASG Events. "The opportunity to become involved in the Emperors Palace race came about while ASG and Bestmed were evaluating the races we would sponsor for 2018," said Wicus Kotze, Bestmed executive: managed healthcare. "This event is the perfect fit in our road-race calendar for the year and it assists us to promote our brand to those cyclists who might not get to our other events." At this stage Kotze said they had entered into an agreement for one year, but were busy with the process of reviewing their position for the future. "An announcement will be made once this process is done." He added that Bestmed had been involved as a cycling sponsor for six years, helping to add to the prestige of many premier events on the national calendar. "We do believe we have created some value for some of the prominent road races on the calendar such as the Tour of Good Hope, the Jock Cycle Tour and the Jock Classique, the latter being a one-day three-stage event. "Now we are delighted that cyclists can also say they participated in the Bestmed Emperors Classic." As a medical aid scheme, Kotze said their natural priority was to look after the healthcare of their members. "Although we will always be there for those who are sick and in need of professional healthcare, we need our members to be healthy as well. "This is the same in every insurance business - you can not only insure reckless . . .
Johannesburg - 03/16/2018. 7 ways you can be a green hero. By Penny Ntuli, communications director of Tetra Pak South Africa It seems nowadays everyone is talking about climate change and how important it is to protect the environment. But what can we actually do about it? Governments and businesses focus on long term, sustainable solutions but it’s not just their job to save the environment that we all rely on. We all live on planet Earth and it’s our job to help protect it for our children and their children. That’s why our packaging containers use only natural, renewable, and recyclable resources to help leave future generations a clean and safe environment. Businesses like ours, and governments, can make a really big impact in making the world a better place for all but it’s everyone’s mission to contribute. Here are seven small ways you can actively take part to help make a big difference: Contribute to the recycling movement Probably the easiest way to help is to recycle – it’s the commonest environment friendly action that people perform. It means you can avoid overusing valuable natural resources and start separating garbage by putting aside carton packages for recycling. Check your labels Many companies like ours try to make going green a viable option for you by using products made from natural, renewable, and recyclable resources. We let you know by marking the product packaging so that all you have to do is check the package when you’re at the supermarket. Look for the sign that it’s made from easily bio-degradable materials or to see if they originate from forests that are managed in sustainable ways that protect trees for the future. We mark this with the Forest Stewardship Council (FSC) label. It’s proof that the product you are buying is made using wood from responsible sources. Turn off your lights and taps when not in use It’s super easy – and super effective – to make sure your lights are off when you leave a . . .
JOHANNESBURG, SOUTH AFRICA, 15 March 2018 In the era of communication and collaboration, noise reaches everywhere, including your bottom line. In today’s open offices, noise is the biggest distraction to getting work done. Modern work spaces promote collaboration but in increasingly crowded spaces, the sounds created by hard surfaces and fewer walls can make it hard to focus. Plantronics brings immersive headsets along with an intelligent multi-sensory experience that uses natural sounds and complementary visuals to dynamically adapt to distracting speech and ever-changing noise to keep an office in tune. Hero Solutions: Voyager 6200 UC, Voyager Focus UC, Blackwire 5200, Savi 700 For on-the-go workers, which we’re seeing more and more of, even in South Africa, noise in mobile environments makes it difficult for them, and their teammates back in the office, to hear, be heard and connect to what matters most. For this type of work style, Plantronics has products that easily connect to multiple devices and cancel out noise on both sides of the conversation. Hero Solutions: Voyager 8200 UC, Voyager 5200 UC, Voyager 6200 UC In contact centers, noise is a huge problem. With so many conversations happening at once, focus can sometimes falter, employee comfort can drop, and the security of sensitive customer information could potentially be compromised. Plantronics has purpose-built headsets designed for the Contact Center, but with hundreds – even thousands of headsets to manage, dealing with individual needs can be labor-intensive. Through SaaS, Plantronics delivers insights, simplifies headset adoption and lets IT respond to needs without interruption to the CX, all from one place. Hero Solutions: Encore Pro 500/700, Manager Pro Wherever work happens, noise stands in the way. With Plantronics’ portfolio of collaboration solutions, it doesn’t have to. For more information or sales questions, contact one of our authorized local South African . . .