Just in time for summer, the national frozen yoghurt franchise, Wakaberry, will be opening their very first Cape Town store, on Kloof Street.
Wakaberry, a self-service, soft-serve frozen yoghurt brand established in Durban in May 2011, will be opening a store in Cape Town on Kloof Street on the 16th of November. Nationally, this is their 7th store but it is their first for the Mother City. The new development is as a result of enormous growth of the brand and a massive demand by franchisees and customers alike.
Wakaberry creates an experience where their customers (affectionately known as Wakafans) can ‘self’ swirl their soft serve frozen yoghurt (98% fat free) and add a variety of toppings. Flavours vary from store to store but customers can expect a wide variety including classics like Strawberry, Vanilla, Mixed Berry and English Toffee and quirkier taste sensations like Condensed Milk, Cheesecake, Kiwi, Watermelon and Green Apple. Toppings wise, for the fit and healthy they offer fresh fruit, nuts, and cereals, and for the downright wicked there are deliciously decadent desserts such as sweets, chocolates and sauces.
Wakaberry was the first South African frozen yoghurt brand to offer this unique self serve concept that allows each customer to be the boss of their own creation. The affordable pricing and their pay-per-weight system means that customers can have as much or as little as they like. The price per 100gr is R11.00 and customers weigh their dessert once they have swirled their yoghurt and added their toppings.
The founders, inspired by the growing “Froyo” industry around the world, saw an opportunity to create something new, fresh and exciting in South Africa. The name Wakaberry was born from the excitement surrounding the 2010 South African Soccer World
Cup and the Shakira / Freshly Ground anthem “Waka Waka” that rocked South Africa and the rest of the world.
The founders are born and bred Durbanites. Ken, Michele and David, all agree that it is their goal to make the Wakaberry experience one that will bring a smile to mind, body and soul. Michele explained, “At Wakaberry, we believe in delivering only the best quality frozen yoghurt and toppings, at the right price. We are thrilled to be coming to Cape Town and Capetonians can expect a fresh, quirky froyo experience, something that is authentically Wakaberry. And it doesn’t stop at Kloof. We will be launching further Wakaberry stores in the Mother City and beyond so watch this space.”
Wakaberry will be opening their second Cape Town store on Dean Street in Rondebosch on the 24th November. Also this month, Wakaberry will be revamping and relaunching their Durban North store and have a new store opening in the Kloof area in Durban. In December Waka fans can expect Wakaberry to open in the Zone in Rosebank, Johannesburg and at The Grove in Pretoria and plans for 2013 include another 20 stores opening country wide.
The Kloof Street store launch is an exclusive, invitation only event and media are welcome to attend to experience Wakaberry first hand. For more information on the launch event contact:
Luise Peters: 031 303 4157 / 083 300 6843 / email@example.com
Press Release issued by Firestarter on behalf of Wakaberry
For more media information, interview opportunities and photographs please contact:
Genevieve Cutts: 082 546 4043 / firstname.lastname@example.org
1. Wakaberry is online at www.wakaberry.co.za, on Facebook at https://www.facebook.com/wakaberryfroyo, on Twitter @Wakaberry_1 and on Pinterest at http://pinterest.com/wakaberry/
2. The Wakaberry stores are:
a. KZN (Durban): Florida Road, Durban North, Ballito, Umhlanga,
b. Gauteng (JHB): Lonehill
c. Western Cape: Stellenbosch (and soon Kloof Street).
More Info: http://www.wakaberry.co.za
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Wakaberry self serve frozen yoghurt