{"id":466,"date":"2023-06-09T09:14:48","date_gmt":"2023-06-09T07:14:48","guid":{"rendered":"https:\/\/mypr.co.za\/directory\/?post_type=at_biz_dir&#038;p=466"},"modified":"2023-06-09T09:14:49","modified_gmt":"2023-06-09T07:14:49","slug":"mdda-media-development-and-diversity-agency","status":"publish","type":"at_biz_dir","link":"https:\/\/mypr.co.za\/directory\/a\/mdda-media-development-and-diversity-agency\/","title":{"rendered":"MDDA &#8211; Media Development and Diversity Agency"},"content":{"rendered":"<p>The Media Development and Diversity Agency (MDDA) is a statutory development agency for promoting and ensuring media development and diversity.<\/p>\n<p>It is a partnership between the South African Government and major print and broadcasting companies to assist in, amongst others, developing community and small commercial media in South Africa.<br \/>\n\u200b<br \/>\nIt was established in 2003, in terms of the MDDA Act No. 14 of 2002 and started providing grant funding to projects on 29 January 2004.<\/p>\n<p><strong>Our Target Audience<\/strong>s<\/p>\n<ul>\n<li>Historically disadvantaged communities;<\/li>\n<li>Historically diminished language and cultural groups; and<\/li>\n<li>Inadequately served communities.<\/li>\n<\/ul>\n<p><strong>In Brief:<\/strong><\/p>\n<p>Licensed community radio stations in South Africa: 285<br \/>\nCommunity radio listenership in South Africa: 8 million<br \/>\nNumber of community radio stations on air in South Africa: 212<br \/>\nNumber of community radio stations funded by MDDA: 156<br \/>\n\u200b<br \/>\nNumber of Community TV stations funded by MDDA: 4 (+ 2 initiatives)<\/p>\n<p>Broadcast languages: Full spectrum of South African languages can be heard &#8211; each station broadcasts in range of languages reflecting what is spoken by communities<\/p>\n<p>Number of independent print publications in South Africa: 180*<br \/>\nCirculation in South Africa: 6.5 million per month*<br \/>\nReadership in South Africa: 20 million per month*<br \/>\nPublishing language: 97 publish in indigenous languages or combination of indigenous and English\/Afrikaans*<\/p>\n<p>MDDA funded publications: 88<\/p>\n<p>* Figures from AIP<\/p>\n<p>The Media Development and Diversity Agency (MDDA) was set up by an Act of Parliament (Act 14 of 2002) to enable &#8220;historically disadvantaged communities and persons not adequately served by the media&#8221; to gain access to the media. It&#8217;s beneficiaries will be community media and small commercial media.<\/p>\n<p><strong>To achieve its objective, the MDDA will: <\/strong><\/p>\n<p>Encourage ownership and control of, and access to, media by historically disadvantaged communities, historically diminished indigenous language and cultural groups;<br \/>\nEncourage the channelling of resources to community and small commercial media;<br \/>\nEncourage human resource development and capacity building in the media industry, especially amongst historically disadvantaged groups;<br \/>\nEncourage research regarding media development and diversity<\/p>\n<p><strong>MDDA Act<\/strong><\/p>\n<p>To establish the Media Development and Diversity Agency; to provide for its objective and functions; to provide for the constitution of the Board and the management of the Agency by the Board; to provide for the chief executive officer and other staff of the Agency; to provide for the finances of the Agency; to provide for the support of projects aimed at promoting media development and diversity; and to provide for matters connected therewith.<br \/>\n\u200b<br \/>\nThe MDDA reports to the Minister in the Presidency as its Executive Authority.<\/p>\n","protected":false},"author":1,"comment_status":"closed","ping_status":"closed","template":"","atbdp_listing_types":[2],"at_biz_dir-category":[27],"at_biz_dir-location":[28],"at_biz_dir-tags":[72,73],"class_list":["post-466","at_biz_dir","type-at_biz_dir","status-publish","has-post-thumbnail","atbdp_listing_types-general","at_biz_dir-category-association","at_biz_dir-location-johannesburg","at_biz_dir-tags-development","at_biz_dir-tags-diversity","entry"],"_links":{"self":[{"href":"https:\/\/mypr.co.za\/directory\/wp-json\/wp\/v2\/at_biz_dir\/466","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mypr.co.za\/directory\/wp-json\/wp\/v2\/at_biz_dir"}],"about":[{"href":"https:\/\/mypr.co.za\/directory\/wp-json\/wp\/v2\/types\/at_biz_dir"}],"author":[{"embeddable":true,"href":"https:\/\/mypr.co.za\/directory\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mypr.co.za\/directory\/wp-json\/wp\/v2\/comments?post=466"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mypr.co.za\/directory\/wp-json\/wp\/v2\/media\/467"}],"wp:attachment":[{"href":"https:\/\/mypr.co.za\/directory\/wp-json\/wp\/v2\/media?parent=466"}],"wp:term":[{"taxonomy":"atbdp_listing_types","embeddable":true,"href":"https:\/\/mypr.co.za\/directory\/wp-json\/wp\/v2\/atbdp_listing_types?post=466"},{"taxonomy":"at_biz_dir-category","embeddable":true,"href":"https:\/\/mypr.co.za\/directory\/wp-json\/wp\/v2\/at_biz_dir-category?post=466"},{"taxonomy":"at_biz_dir-location","embeddable":true,"href":"https:\/\/mypr.co.za\/directory\/wp-json\/wp\/v2\/at_biz_dir-location?post=466"},{"taxonomy":"at_biz_dir-tags","embeddable":true,"href":"https:\/\/mypr.co.za\/directory\/wp-json\/wp\/v2\/at_biz_dir-tags?post=466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}