{"id":1773,"date":"2025-05-09T14:59:14","date_gmt":"2025-05-09T12:59:14","guid":{"rendered":"https:\/\/mypr.co.za\/mail\/the-evolution-of-music-production-and-where-it-is-today\/"},"modified":"2025-05-09T14:59:14","modified_gmt":"2025-05-09T12:59:14","slug":"the-evolution-of-music-production-and-where-it-is-today","status":"publish","type":"post","link":"https:\/\/mypr.co.za\/mail\/the-evolution-of-music-production-and-where-it-is-today\/","title":{"rendered":"The Evolution of Music Production and Where It Is Today"},"content":{"rendered":"<p>Electronic music production has come a long way from the days of bulky studio gear, expensive sessions, and gatekept opportunities. \u201cBack in the day, you needed an entire team and professional studio just to lay down a track,\u201d says Sean Phillips, a Electronic Music Production lecturer at Academy of Sound Engineering (ASE). \u201cNow, one person with a laptop can do everything. It\u2019s levelled the playing field in ways we never thought possible.\u201d<\/p>\n<p>While the shift toward accessible, digital tools has opened doors for aspiring artists, it has also brought complexity. From virtual studio technologies (VSTs) and digital audio workstations (DAWs) to AI-generated vocals, music production today is equal parts creative and technical. \u201cEveryone can have Microsoft Paint, but not everyone can paint a Mona Lisa.\u201d says Phillips.<\/p>\n<p>That is where a solid foundation matters, and it is why ASE\u2019s short courses in electronic music production exists. Designed for both beginners and more advanced students, the courses equip students with the skills and confidence needed to thrive in a rapidly evolving space.<br \/>\n\u201cWe cater for both ends of the spectrum,\u201d says Phillips. \u201cSome students have never opened a DAW before. Others have already released music on labels and just want to refine their sound.\u201d<\/p>\n<p>Key focus areas include music theory, sound design, and mastering DAWs. \u201cMusic theory is crucial,\u201d You have to understand keys, scales and progressions\u2014those are the building blocks. From there, knowing how to fully use your DAW and design your own sounds sets you apart.\u201d<\/p>\n<p>But knowledge alone is not enough. Passion, patience, and persistence are still the secret ingredients behind success. Today\u2019s generation wants instant results, but there\u2019s no get-rich-quick route here. You\u2019ve got to put in the time. You\u2019ve got to love it.<\/p>\n<p>The rise of AI in music has introduced a fresh wave of innovation and uncertainty. \u201cYou can now generate melodies, vocals, and full acapellas using tools like Suno. It\u2019s empowering, but it also raises big questions about copyright and ownership. We\u2019re entering new territory, and it\u2019s both exciting and a little scary.\u201d<\/p>\n<p>It\u2019s no longer just about gigs. It\u2019s about understanding royalties, setting up a label, building a studio, and monetising your music in multiple ways. Artists like Black Coffee and Shimza figured that out early and they turned themselves into businesses.<\/p>\n<p>Through ASE\u2019s short courses, students also gain guidance on how to avoid common pitfalls. \u201cIt\u2019s not just technical skills, it\u2019s about knowing how to move smartly in the industry\u2014who to talk to, what to avoid, and how not to get burned.\u201d Says Phillips.<\/p>\n<p><a href=\"http:\/\/mypr.co.za\/contact\/featured\/\">CLICK HERE to submit your press release to MyPR.co.za<\/a>.<\/p>\n<p><strong>Author<\/strong>: Tsholofelo Montwedi from <strong>ByDesign Communications<\/strong><strong> on behalf of <\/strong><strong>Academy of Sound Engineering<\/strong>.<\/p>\n<p>MyPR<\/p>","protected":false},"excerpt":{"rendered":"<p>Electronic music production has come a long way from the days of bulky studio gear, expensive sessions, and gatekept opportunities. \u201cBack in the day, you needed an entire team and professional studio just to lay down a track,\u201d says Sean Phillips, a Electronic Music Production lecturer at Academy of Sound Engineering (ASE). \u201cNow, one person &hellip;<\/p>\n","protected":false},"author":1,"featured_media":8,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","autoblue_enabled":true,"autoblue_custom_message":"","autoblue_shares":[{"did":"did:plc:revymtt5qssww7e7avbruzic","date":"2025-05-09T13:49:36+00:00","uri":"at:\/\/did:plc:revymtt5qssww7e7avbruzic\/app.bsky.feed.post\/3loqkyeodxw2w","response":"{\"uri\":\"at:\/\/did:plc:revymtt5qssww7e7avbruzic\/app.bsky.feed.post\/3loqkyeodxw2w\",\"cid\":\"bafyreicafe3a3us3h7lg44u7rwzia5laoghlpj3m3rjlk76uvljj4vmaui\",\"commit\":{\"cid\":\"bafyreiaxghv56zaulx6hzvhkw3p37ttld64xkxy24cfefy6o37iziq5tqu\",\"rev\":\"3loqkyeoopo2w\"},\"validationStatus\":\"valid\"}"}],"autoblue_post_url":"","autoblue_publish_document":false,"republication-tracker-tool-hide-widget":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["type-post","category-news","entry"],"acf":[],"_links":{"self":[{"href":"https:\/\/mypr.co.za\/mail\/wp-json\/wp\/v2\/posts\/1773","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mypr.co.za\/mail\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mypr.co.za\/mail\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mypr.co.za\/mail\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mypr.co.za\/mail\/wp-json\/wp\/v2\/comments?post=1773"}],"version-history":[{"count":0,"href":"https:\/\/mypr.co.za\/mail\/wp-json\/wp\/v2\/posts\/1773\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mypr.co.za\/mail\/wp-json\/wp\/v2\/media\/8"}],"wp:attachment":[{"href":"https:\/\/mypr.co.za\/mail\/wp-json\/wp\/v2\/media?parent=1773"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mypr.co.za\/mail\/wp-json\/wp\/v2\/categories?post=1773"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mypr.co.za\/mail\/wp-json\/wp\/v2\/tags?post=1773"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}