6 May 2017 was international Free Comic Book Day where, all over the world comic books are handed out to visitors of local events. Sandton comic book store, Central City Comics decided to use this day to help visitors embrace their inner superheroes and raise funds for the Sandton SPCA. Global Access heard the call and joined in to help spread information and knowledge around the SPCA on the day using their interactive technology, Sensanetik. Global Access helped set up the stand for the Sandton SPCA with grass, bowls for the pets on the day to have access to water, tables and chairs as well as a custom SPCA Sensanetik display. This experiential digital signage solution allowed people the chance to pick up and hold a toy version of the animals the SPCA helps. With the content on the screen changing every time the cat or dog was lifted, visitors throughout the day learned more about how they could help the SPCA. “Technology can connect us if used correctly. It was a privilege to use our experience, skills and solutions to create a digital display solution for the SPCA that was memorable, interactive and above all built a connection between visitors and the SPCA.“ Says Ivano Stipcevich, Head of Digital Signage Networks at Global Access. The SPCA is run purely off donations and receives no money from the Government and it is days’ like this and companies like those involved at the CC Heroes day that make all the difference. The Sandton SPCA from the combined efforts of the comic book store, Global Access and all the visitors and exhibitors on the day managed to gather donations of food, money and blankets to the value of R 10 000. “There is a superhero in all of us, we just need the courage to put on the cape.” – Superman Global Access is an innovative digital media and content solutions provider. CLICK HERE to submit your press release to MyPR.co.za. . . .
Oh what a luxurious night! One that many South African fashion followers have been waiting for forever. Luxury brand, Ferragamo, celebrated the opening of its renovated flagship store in South Africa, located at Sandton City last night. It was a lavish ceremony that was opened by AbuIssa Holding’s CEO Mr. Fawaz Idrissi from Doha. The renovated store mirrors the modern structural and architectural aesthetics that the Italian luxury brand has currently injected into its DNA. The elements used in the store’s renovation reflect the new creative direction the brand has been reinforcing as of late. Ferragamo’ s current footwear director, Paul Andrew, mirrored that sentiment in an interview earlier this year, saying: “This is not about a reinvention, but about reintroducing the brand to a new generation of women, while not alienating or forgetting the existing client, The way we are going about it is based on Salvatore’s original mindset, which was all about creativity and innovation. All the ingredients were there, so we wanted to rework these elements in a totally new way. That innovation has been lost in the past 40 years.” The store originally opened in 2000 originally, is the brand’s largest South African location. The renovated space now has a footprint of 203m². The newly renovated space features the full lifestyle brand experience of men’s and ladies products, across the full collection of shoes, accessories, RTW, accessories, watches & perfumes. Ferragamo is considered by many in the industry to represent old school luxury but that’s changing fast, as the brand has been injecting new life into it’s DNA by appointing a new creative team to carry the brand into its next phase. The shoes, bags, accessories and scarves for both men and women are absolutely gorgeous. They even have a kiddies selection with the cutest pumps, boots and bags that you will not be able to resist. Definitely worth a visit when you are in Sandton City again. CLICK HERE . . .
The 20th Annual BASA Awards, partnered by Hollard & Business Day, are now open for entries from business and arts partnerships that were activated between 1 January 2016 and 31 December 2016. The award categories are intended to showcase the diverse ways that business partners with arts projects, events and initiatives to bring the arts to the public in different parts of the country. “Our annual awards are always a highlight of the arts calendar – providing a reason to celebrate excellence in business and arts partnerships over the year,” says Andre Le Roux, BASA chairman. In 2017, South Africa’s foremost awards celebrating business and arts partnerships are part of a broader commemoration of Business and Arts South Africa’s 20th anniversary. As it marks this landmark event, BASA has an invigorated focus on Growth, Research, Connectivity and Celebration – all of which serve to confirm the organisation’s standing in as a leading force in business and arts on the African continent. In 2017, the 20th Annual BASA Awards, partnered by Hollard & Business Day, will also be used to honour those who have contributed to the growth and success of BASA over the past two decades. This includes awards partners Hollard and Business Day, both of whom are founding business members of BASA. “We are very proud to have been associated with BASA from the very beginning,” says Heidi Brauer, Chief Marketing Officer at Hollard. “Long-term, mutually beneficial partnerships which enable better futures are a part of Hollard’s DNA and our relationship with BASA has definitely grown the impact the Arts can and do have as a force for positive and enduring change in South Africa.” Eleven categories are open for entry, including the Cultural Tourism Award, proudly supported by Nedbank. This important award recognises business support of arts and culture projects which contribute towards the growth of communities and jobs, and support the opportunities provided by local . . .