Created in 2001, Playmakers is a focused sports marketing management consultancy in the sports and lifestyle arena. We’re a team of over 50 dedicated players, passionate about challenging convention. The unique, creative way we approach sponsorship has been recognised locally and internationally.

At Playmakers we’ve been fortunate to work with leading local and global brands. We believe in delivering great work and magic for our clients.

We’ve rolled out projects in 17 countries across the continent

We are a multiple award-winning agency including four times South African Sport Industry Agency of the Year, two times AMASA South African Media Agency of the Year and Financial Mail AdFocus Specialist Agency of the Year.

We’re a team of over 50 dedicated players.

Sponsorship Consulting

• strategic sponsorship evaluation
• contract negotiation
• development and execution of through-the-line marketing plans
• activation implementation
• hospitality management
• rights management
• insights, measurement and reporting

PR and Social Media

• full spectrum of communication services including strategic council, media relations, social media and reputation management
• conceptualisation and execution of breakthrough pr campaigns
• development of compelling content for multiple content platforms
• measurement and reporting
• experience across several sectors including sports, lifestyle, tourism & hospitality and fmcg

Activations

• conceptualisation and management of activations and promotions
• recruitment and management of on the ground promotional staff
• event management
• procurement and maintenance of branding
• transport and implementation of branding
• warehousing and inventory stock control with warehouse facilities in johannesburg, cape town and durban

Content Publishing

• content strategy
• content conceptualization
• content production and management for traditional broadcast and digital media
• community management
• influencer marketing
• integration of digital and terrestrial marketing
• analytics and reporting