The 22nd of February is International Margarita Day, the perfect day to pay tribute to this cocktail.
Legend has it that over 220 years ago the earth erupted with the agave plant and a hero named Jose Cuervo started making history. When prohibition left everyone dry he crossed the borders to quench their thirsts and then he met the beauty Margarita in a bar and the world’s most famous cocktail was born.
Loved and consumed by millions, around the world from haciendas of sun-drenched Mexico to the best clubs and bars, people honour this sacred tequila; triple sec and lime drink on a specific day dedicated to the celebration of its existence. After all it’s the most famous cocktail to ever come out of Mexico.
A bit of history:
Although steeped in urban myth, the exact time and individual responsible for its existence is often debated. What is known is that the original Margarita was always made with Jose Cuervo tequila, the world’s favourite tequila since 1975.
Some accounts of its creation date as far back as the 1930’s where bartenders from Mexico and the surrounding regions staked claim to its invention. However, during the 1940’s Jose Cuervo was responsible for advertising campaigns with the slogan, ‘Margarita, it’s more than just a girls name,’ and according to Jose Cuervo records it was invented in 1938 by a bartender in honour of a Mexican showgirl named Rita de la Rosa.
Whatever its origins from the cantinas of old Mexico or the American West, it is a classic and one of the finest ways to enjoy Jose Cuervo tequila.
Make your own
To honour this cocktail’s history it is best to drink it in its classic way, served with salt on the rim of the glass, shaken with ice on the rocks. Award-winning bartender, tequila aficionado and official ambassador for Jose Cuervo Tradicional, Siavash ‘Marshall’ Behaein provides the perfect cocktail recipe to honour this tradition:
Classic Margarita with Agave Syrup Twist
You’ll need tequila, Cointreau (triple sec), lime-juice, agave syrup (found at all good Woolies outlets), some salt and a cocktail glass & shaker
Ingredients
50ml of Jose Cuervo Tradicional Reposado tequila
25ml of Cointreau (triple sec)
25ml of lime-juice
A tablespoon (10ml) of Agave syrup
A crack of salt
Method
Shake the tequila and triple sec with cracked ice in a cocktail shaker, rub the rim of the chilled cocktail glass with lime juice and dip in coarse salt, then strain the cocktail mix the chilled glass. Then add the teaspoon of agave syrup and enjoy.
Enjoy the taste of authentic Mexico on a day worth celebrating an iconic cocktail – Salud!
For more information go to Facebook.com/ JoseCuervoSA or join the conversation on Twitter @JoseCuervoSA #TradicionalSA
Not for sale to persons under the age of 18. Drink responsibly.
About Jose Cuervo Tradicional
Recently launched in South Africa, Tradicional Reposado (meaning rested) is made from the highest quality 100% blue agave spirits, double-distilled and rested in white oak barrels, hand-crafted in small batches and follows an unaltered recipe since 1795.
Tradicional is still made the same as it was back in 1795 by Jose Cuervo himself, and it is the first documented tequila ever made, carefully fermented and double distilled it remains a proud symbol of the Cuervo family tradition, demonstrating ‘history in a bottle’.
Tradicional is available at most bottle stores at a cost of R230.
About Siavash ‘Marshall’ Behaein
Iranian born Siavash Behaein, known as Marshall to friends, lived in the UAE, Botswana and then Cape Town after high school where he studied architecture at UCT and mechanical engineering at UNISA.
He began working at his parents’ restaurant in Cape Town where the owner of Tuscany Beach a Camps Bay restaurant, approached where he trained and worked as a barman for four years.
While working there he met restaurant owner and mixologist Kevin Snyman, where he was asked to join them at The House of Machines. He is currently the head bartender and bar manager at the popular Shortmarket Street venue in Cape Town he also competes actively in bartender competitions.
CLICK HERE to submit your press release to MyPR.co.za.
Track Your Press Release HERE:
Check Online Visibility
Verify where this release is currently indexed:
Madibaz travel to Shimlas with a winning mindset