The South African Investment Conference, which this year achieved R363-billion pledged investment funding from more than 70 entities, relied on Flock for the second consecutive year to keep its over delegates informed and engaged.
The conference, which took place in Johannesburg last week (5– 7 November), attracted 1 500 delegates from across the globe. Thanks to Flock, they experienced first-hand the power of local technology at work even before they left their homes to come together and explore ways to reignite growth in the country.
The technology – a mobile phone app that integrates with a seamless event management platform – provided them with the information they needed to plan their visit to the city as well as details of the conference.
In addition to event information including the programme, speaker biographies, delegate and sponsor lists and partners and exhibitor lists, the app included details of investment case studies, media releases, hotels and shuttles, information about Johannesburg should the delegate want to explore the city further. There were also live feeds of conference and exhibition activities, and photographs.
According to founder Mike Lysko, the app played a major role in bringing the 1 500 delegates together, allowing them to enjoy a seamless event experience and focus on creating the meaningful connections that would ensure its successful conclusion – that of identifying opportunities for investment and securing the funds to make those a reality.
“Assisting the South Africa Investment Conference for the second consecutive year is a significant feather in Flock’s cap,” he said. “As a home-grown company, we are exceptionally proud to work with the organisers, and thrilled to prove – once again – that our technology is both robust and flexible, the ideal choice for event organisers regardless of size.
“In particular, the live Q&A functionality was particularly popular and no doubt contributed to the high user engagement levels and over 41 000 views on various devices that were experienced over the two days,” he said.