WATCH THE EXTRAORDINARY “LAUFEY’S A NIGHT AT THE SYMPHONY: HOLLYWOOD BOWL” EXCLUSIVELY AT SELECT STER-KINEKOR CIINEMAS Submission Details
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ENDS
Issued by: aHead Public Relations
On behalf of: Ster-Kinekor Theatres / Cinema Nouveau
For media information: Janet de Kretser
E-mail: janet@aheadmarketing.co.za
Cell: 083 973 3531
About Ster-Kinekor Theatres
Ster-Kinekor Theatres is the largest movie exhibitor on the African continent. To most South Africans, the word ‘movies’ is synonymous with the name ‘Ster-Kinekor’. The company operates 41 commercial cinema complexes in South Africa, with six international sites based in Namibia, Zambia and Zimbabwe. The cinema chain’s sites house 329 large-scale screens, with 45 946 seats and the largest 3D footprint featuring 123 state-of-the-art 3D screens in South Africa (Commercial, 3D, IMAX and Cine Prestige). The company operates in 6 cinema complexes with 33 screens and 4 055 seats in Africa.
As the industry leader, Ster-Kinekor has pioneered cinema concepts such as Cinema Nouveau, a dedicated art-house multiplex cinema, and the luxurious Cine Prestige theatres, the first ‘business class’ cinema experience in South Africa. It boasts a cinema that is fitted with the advanced Dolby Atmos sound system (at Gateway in Durban); and has headed the return of the IMAX® Experience, with nine IMAX® Theatres across the country. Ster-Kinekor has expanded its cinema innovation to launch the first Kids’ cinema complete with slides and bean bag seating (currently 6 screens) as well as D-BOX which brings movie experiences to life with motion seats.
As one of South Africa’s most loved brands, it is Ster-Kinekor’s ongoing mission to become synonymous with the unrivalled magic of the cinema experience, by providing ‘Great Moments at Their Greatest’. During 2013, the company embarked on a massive roll-out project to convert and equip every cinema with the very latest in digital projection and sound technology. The result of this upgrade is that every cinema now boasts state-of-the-art cinema technology that encompasses 2K and 4K digital projection and 5.1 and 7.1 surround sound systems.
The SK Club loyalty programme rewards members with redeemable points when they swipe their card when buying movie tickets or catering, as well as half-price tickets on Tuesdays. Combined with industry leading loyalty programmes from Edgars Club and Discovery Vitality, these give Ster-Kinekor a strong consumer value proposition and competitive advantage. Ster-Kinekor have extended their loyalty offering to include the first subscription model in South Africa, SK Subscription Club offers members a limited or unlimited amount of movies per month at a set cost whilst also enjoying the benefits of SK Club.
As the market leader, Ster-Kinekor aims to spearhead the advancement of cinema across both South Africa and the rest of Africa, to ensure that consumers continue to experience movies as they were made to be seen – on the big screen.
See more at: www.sterkinekor.com
About Laufey
Laufey (pronounced l?y-v?y) is a 25-year-old Icelandic-Chinese composer, singer, producer, and multi-instrumentalist who writes songs inspired by jazz greats and classical masters while possessing a point of view that could only be conveyed by a 21st-century twentysomething. “My goal is to bring jazz and classical music to my generation through a more accessible road,” she explains.
Raised between Reykjavík and Washington, D.C. with annual visits to Beijing, Laufey grew up playing cello as well as piano and became hooked on the jazz standards of Ella Fitzgerald after digging through her father’s record collection. In 2020, while still a student at Berklee College of Music, she released her debut single “Street by Street,” which caught the attention of young audiences worldwide and quickly garnered Laufey a dedicated fanbase online. In 2022, she released her debut full-length Everything I Know About Love, which reached #1 on Billboard’s Alternative New Artist Album chart while lead single “Valentine” reached #1 on the Spotify Jazz Chart.
Her 2023 sophomore album Bewitched saw wild success around the world, winning the GRAMMY® Award for Best Traditional Pop Vocal Album, debuting #2 globally on Spotify and setting the record for the biggest Jazz debut in history on Spotify. The album received widespread critical acclaim with the Los Angeles Times calling her a “musical tour de force.” Off the back of the album’s massive success, Laufey’s tours immediately sold-out worldwide, including dates at the Hollywood Bowl, Radio City Music Hall, Royal Albert Hall and Sydney Opera House. Festival headline sets, editorial features in Vogue, appearances on late night TV and at the 2024 Met Gala cemented her status as a “Gen Z It Girl” (The New York Times). Today, she has over 3 billion streams across all platforms and is the biggest streaming artist from Iceland in the world.
Have a look at the online visibility from 11/26/2024 to today for WATCH THE EXTRAORDINARY “LAUFEY’S A NIGHT AT THE SYMPHONY: HOLLYWOOD BOWL” EXCLUSIVELY AT SELECT STER-KINEKOR CIINEMAS:
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