Following the success of the inaugural FALKE Trail Run Series in 2014, keen outdoor enthusiasts should diarise the exciting schedule of runs set for 2015. Last year saw hundreds of trail adventurers flocking to wine farms in the Simonsberg Conservancy to participate in this seasonal trail run series and the 2015 schedule promises greater variety, new venues and unbelievable scenic beauty.
The first FALKE trail run of the season will allow runners to enjoy the splendour of autumn while running one of the optional four distances at the picturesque Delvera Farm on Sunday, 10 May. The Winter Trail Run will take place at Uitkyk on Sunday, 23 August, while trail runners can celebrate spring at L’Avenir on Sunday, 18 October. The series will wrap up with FALKE’s Summer Trail Run on 13 December at Warwick Wine Estate.
The shorter 5km and 7,5km routes have been designed to encourage newcomers, family and friends to enjoy the bounty of Mother Nature, while the longer 12.5km and 15km distances feature great, flowing single-track with magnificent views of the winelands and Table Mountain in the distance rewarding participants.
According to FALKE marketing manager Carol Stent, this trail run series is a perfect fit for the FALKE brand and allows runners to benefit from the technical and functional advantages of FALKE’s Advance Performance range.
“FALKE continues to push the boundaries of performance technology and welcomes the opportunity to partner with Dirtopia in presenting the FALKE Trail Run Series. This allows us to engage directly with our target audience of discerning consumers with a sense of adventure, love of nature and appreciation for innovation and technology that are inherent characteristics of the FALKE product offering,” mentions Stent.
The range offers a variety of advanced performance running socks, which have been specifically engineered to suit the South African climate and terrain. The sport-specific socks feature FALKE’s trademark Drynamix Moisture Management System, hand-linked and seamless toe construction as well as strategically placed cushioning to protect feet in critical high strain areas. In addition, the socks offer gentle elastic arch support, reinforced heel and toes and distinctive cushioning to ensure lasting durability.
The FALKE Hidden Cool Trail Run socks are available from the Dirtopia Trail Centre and leading sports retailers. Retailing from R55,95, this sock remains one of FALKE’s top sellers with great ventilation, wearer comfort and superb moisture management properties.
Registration for the autumn run opens on the day of the event at 07h00 at the Dirtopia Trail Centre with the 15km run setting off at 08h00, the 12.5km run at 08h15, the 7.5km run at 08h30 and the 5km run at 08h45. On the day entries are 5km – R80 (no medal, no water point), 7.5km – R100, 12.5km – R120 & 15km – R130 with discounts for pre-race online entries on www.dirtopia.co.za until 5 May.
Timing will be done with Amarider Trail Tags. Tags can be rented or bought from the Dirtopia Trail Centre. Great prizes are up for grabs for the top performing men and ladies, while title sponsor FALKE will offer fabulous lucky draw prizes. Submit your FALKE sock selfie on Twitter @FalkeSA to score some exciting product hampers. In celebration of Mother’s Day, participating moms also stand the chance of winning some special product hampers.
For further information, please contact Dirtopia Trail Centre on 021 884 4752 or theteam@dirtopia.co.za.
Author: Christel Liebenberg from Peridot Communications.
More Info link: http://theteam@dirtopia.co.za
Twitter: @FalkeSA
Images: For high res version/s of Three image/s please contact: Peridot Communications.

Be sure to diarise the 2015 Falke Trail Run Series dates. Photo: Peridot Communications

Falke’s Hidden Cool running sock will ensure a comfortable run. Photo: Peridot Communications

The 2015 Falke Trail Run Series will be hosted at the most beautiful wine farms in the Stellenbosch Winelands. Photo: Peridot Communications
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