5 reasons why every South African should consider joining a value-based membership
We’re living in such a changed world that it can feel overwhelming – especially when it comes to personal finances. The coronavirus has upended our economy, our working lives, our kids’ lives and our pockets too. So, in a world of unprecedented job cuts and loss of income, what can you do to ensure that you make the best financial choices to get the most out of the money that you have?
According Rioma Cominelli, a Director at First Loyalty Plus, there are a number of options that individuals can consider to stretch their limited budgets. Key amongst these are value-based memberships; programmes that are geared to help South African’s access the lifestyles they enjoyed prior to the COVID-19 lockdown without breaking the bank.
“Concerns about the economic impact of COVID-19 are very real. Connecting with friends and family socially has massive benefits for your happiness and mental health now more than ever. But with many people feeling the pinch, going to a restaurant or taking a much-needed holiday with your people is just not on the cards. We simply don’t have the disposable income that we are used to,” says Rioma.
“Developing a plan to make your money go further will help bring you peace of mind. And, this is where value-based memberships really can help you live your best life for less. For a small monthly fee, these programmes offer South Africans a cost-effective option to access the social activities they love at up to half the price.”
Rioma offers her top five reasons why every South African should consider investing in a value based membership:
1. They save you money
Value-based memberships can save you thousands of Rands. Planning a family holiday? You can potentially save up to 50% on accommodation, flight bookings and car hire. A trip to the spa, two-for-one coffee, movies or movie rentals, eat in or eat out – many value-based memberships offer a host of social activities at a fraction of the price. All these discounts can add up to massive savings which means you can make your money go further and spoil your family and friends more often.
2. It’s good for your mental health
Everyone loves a bargain. Whether it’s a discount, a sale or a two-for-one deal. When you pay less, it makes you feel great and gives you a much-needed mental boost! In addition, many value-based memberships unlock benefits when buying for two or more. For example First Loyalty Plus offer two-for-one dining deals or cashback on a second meal. So, you get rewarded for going out for a romantic dinner or having lunch with a colleague. Plus, studies also show – and wisdom confirms – socialising decreases depression and improves overall mental health.
3. Stay at Home to have fun
With COVID-19 still very much part of our reality, many South African’s are choosing to stay at home to minimise their personal risk. With a value-based membership with a company like First Loyalty Plus, you will have access to benefits that encourage this and give you the freedom to plan the ultimate night in – with discounts on takeaways and online movie rentals. And, you can even exercise some retail therapy by exploring various e-commerce stores offering hot deals that you won’t get anywhere else. All the fun of going out without leaving the comfort of your couch!
4. Support South African businesses
Thousands of South African businesses are feeling the impact of COVID-19 with many smaller businesses, especially restaurants, facing the very real threat that they will have to shut shop. So, isn’t it great to know that through your value-based programme, you are supporting these companies when they need it the most. Even while you are saving money when you eat out, you will be giving these small companies much needed income and doing your bit to ensure they continue to provide jobs for the people they employ.
5. Live your best life
By joining a value-based membership, you will be not only be given the opportunity to be more analytical about your spending, you will also be able to do the things you love doing, with the people you love doing it with, allowing you to really live your best life!
“We all deserve the freedom to enjoy visiting new places and making quality memories with our family and friends without worry how we going to fit the bill,” Rioma concludes.
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