Give MyPR's Budget Featured Release (with optional free stock images) a BASH. CLICK HERE to Save

.

South African Press Releases

You are here: Home / Archives for Alan Straton

A Multi-Billion Rand Opportunity: Why High-Impact Events Are the Catalyst South Africa’s Economy Needs

(MyPR.co.za) By Filed Under: Featured, Sports, Travel Edit This Article

When over one million applicants queue for tickets to a major event hosted in South Africa, it isn't just a testament to the country’s world-class entertainment and hosting capabilities—it represents a monumental economic windfall for the local tourism sector. See: https://myza.co.za/over-1-million-apply-for-tickets-to-sa-event/ Tourism has long been one of South Africa’s key economic engines, directly creating jobs, fuelling small business development, and injecting millions in foreign currency directly into local communities. Mass-scale events act as global magnets, converting interest into direct foreign travel and economic momentum. The 2027 ICC Cricket World Cup matches in South Africa will be played in these cities: Cape Town, Paarl, Johannesburg, Tshwane, Bloemfontein, Durban, Gqeberha and KuGompo City. The Power of the Foreign Tourist Dollar: A Look at Bed-Night Value The financial impact of a international visitor extends far beyond the ticket price at the gate. According to travel economy data and South African Tourism performance benchmarks, a mid-range foreign tourist injects between $130 and $290 USD (approx. R2,300 to R5,200 ZAR) per bed-night into the local economy. High-end and luxury international travellers spend upwards of $390+ USD (R7,000+ ZAR) per night when including boutique accommodation, high-end dining, and private transfers. To put the value of foreign tourist bed-nights into perspective: Visitor Category Estimated Daily Spend per Bed-Night (USD) Estimated Daily Spend per Bed-Night (ZAR)* Budget Foreign Tourist ~$67 per night ~R1,200 Mid-Range Foreign Tourist ~$167 to $290 per night ~R3,000 – R5,200 Luxury / Premium Tourist ~$390+ per night ~R7,000+ *Converted at standard exchange rates. Where That Money Goes When an overseas traveller spends a night in South Africa, their daily expenditure cascades through the local ecosystem: Accommodation (40–45%): Hotels, guesthouses, …

Track Your Press Release HERE:


Most Downloaded Press Release Images – September 2026

(MyPR.co.za) By Filed Under: Featured, Media Edit This Article

Below are the most downloaded images off of MyPR for the month of September 2026. Featured press releases may upload images to accompany their press release, with publishers allowed to use the images when re-publishing. This doesn't count publishers that 'hotlink' to the images via the republish feature OR publishers that use MyPR RSS to republish. …

Track Your Press Release HERE:


Most Read Press Releases – September 2026

(MyPR.co.za) By Filed Under: Featured, Media Edit This Article

The press releases below were the most read (popular) on MyPR for the month of September 2026. Please note these results are NOT confined to ONLY Press Releases submitted during September 2026 but reflect the most popular from the 'beginning of time': Asof today MyPR has 64 741 published posts and 14 838 registered users. Get the inside track on how MyPR leveraged Gravity Forms and turned this site into a Content Submission Machine Engine on Steroids - CLICK HERE …

Track Your Press Release HERE:


That Feeling When a Press Release is THE Top Snippet on Google

(MyPR.co.za) By Filed Under: Featured, Media Edit This Article

The attached screen shot refers: The press release titled, South African Author Steve Hegerström Brings Humour to the Unexpected, referenced in this search was submitted on 2 October 2026 by Bronwyn from Unfold Durban. What you see is the AI snippet at the top of the search term. It shows a direct link to MyPR as the first one, a summary of that release on MyPR and two more links in the RHS box - one to our friends at PressPortal and one more to MyPR. And - the image of Steve Hegerstrom that you see was only added last night - 3 days after first posting. All this from an initial free release which was upgraded to a featured release last night as well. See: https://mypr.co.za/members/budget-featured-release/ Image:   Boilerplate: Link to More Information: https://mypr.co.za/members/budget-featured-release/ Submitted by: Alan Straton Contact Alan Straton: alan@MyPR.co.za CLICK HERE to submit your BUDGET FEATURED Press Release to MyPR.co.za. …

Track Your Press Release HERE:


How to Turn ‘Reactions’ on Linkedin Into ‘Comments’

(MyPR.co.za) By Filed Under: Featured, Media, Technology Edit This Article

Share how you turn 'Reactions' on Linkedin into 'Comments' LiunkedIn Insider Tools to get more engagement  For MyPR it has only been a couple of months of regular posting of submitted press releases to our MyPR LinkedIn Account. Make no mistake - it has been a rewarding journey BUT we are now looking for a way to turn those 'Reactions' into 'Comments'. Input from readers would be highly appreciated. In the meantime we have some theories of our own on how to do so. Before we get there lets clarify that the traction for MyPR has included many reactions, a couple of comments, a decent amount of reposts, quite a few Profile Visits from some International and National recognised brands - all good indicators of positive and meaningful growth. Because of the method we use to post to LinkedIn converting passive LinkedIn "reactions" (likes, hearts, celebrates) into active "comments" will require shifting our content strategy from broad agreement to conversation starters. Because reactions require zero mental friction, audiences will default to a quick double-tap unless our posts specifically prompt them to type a response. We then need to do the following: Re-frame Our Post Closings (The Prompt Shift) Avoid Soft Questions: Closing a post with general questions like "What do you think?" or "Do you agree?" leads to passive agreement (a Like). Use Forced-Choice / Option Prompts: Give them explicit choices to make commenting lower-friction. Instead of: "What's your favourite SEO tool?" Try: "Are you team Ahrefs or team Semrush? Let me know in the comments." Ask for Specific Examples: Ask people to contribute their own tactical experience. Example: "What's the one plugin you install on every new WordPress site? Drop it below." The "Two-Step" Content Lead Magnet Strategy One of the most effective ways to turn reactions into comments is to lock a resource behind a comment trigger rather than dropping a direct link in the post: The Pitch: …

Track Your Press Release HERE:


What Are the Limits to Upload and Analyse an Audio File Using AI?

(MyPR.co.za) By Filed Under: Featured, Media, Technology Edit This Article

We all know the feeling one gets after uploading a data or audio file to our chosen AI offering and experiencing hours of frustration as we explore the limits imposed on file size, audio length or lines of data. Remember: These limits are all dependant upon whether you are using free or paid versions of your favourite AI buddy. Gemini: MPr's AI buddy of choice is Gemini from Google so it gets it's very own section showing what size and length audio file/s one can upload and analyse. The limits for uploading and analysing audio files in Gemini depend on whether you are using the consumer web/app platform or developer API/Google Cloud tools. 1. Gemini Web & Mobile Apps File Size: Up to 100 MB per non-video file. Audio Duration (Free Plan): Up to 10 minutes of total audio per prompt. Audio Duration (Paid Plans - Google Advanced / AI Pro / Ultra): Up to 3 hours of total audio per prompt. File Quantity: You can attach up to 10 files total per prompt. Supported Formats: Common formats including MP3, WAV, AAC, FLAC, M4A, and OGG. 2. Gemini API / Google Cloud (Developer Tools) If you are passing audio via the API or Vertex AI / Google AI Studio: Direct Inline Payload / File API: Up to 20 MB for inline payloads, or up to 2 GB via the File API. Duration & Context Window: Governed by the model's token capacity: Gemini 1.5 Pro / 2.0+: Accepts up to 1 million to 2 million tokens (roughly 8.4 to 16.8 hours of continuous audio in a single request). Sampling Requirements: Best performance occurs with raw 16-bit PCM audio sampled at 16kHz. MyPR's Gemini Experience: We uploaded a 50 mb audio file to my free (but registered) Google Gemini account. The upload plus transcription to text took 2 minutes (see further down for our experience with AudioZu. The text was neatly formatted with the names of the speakers AND an executive summary as a footnote. No question as to which AI Buddy we will continue to use into the …

Track Your Press Release HERE:


CDC: The ONLY Number You Require (For Now)

(MyPR.co.za) By Filed Under: Featured, General Business, Manufacturing, Public Issues, Sports Edit This Article

What positive number would you expect from an SOE such as the Coega Development Corporation (CDC)? Taxpayers can expect a little bit of relief soon. The Foreign Correspondents Association of South Africa were hosted by the CDC on Tuesday, 29 September 2026. In a full day of information overload and many touch points there was ONE very important number that stood out for myself. Approximately 38 journalists representing media houses from around the world gathered in Gqeberha for an intense session at Nelson Mandela Bay's Award winning Coega Development Corporation - SEZ of the year for 2026, being one of the most recent accolades. The day saw tours of the Port of Ngqura, Human Capital Solutions, Business Process Outsourcing Park (Discovery), DC Foods and KHOLD/Coega Packing. Algoa Bay is blessed with Two Ports - the Port of Ngqura and Port of Port Elizabeth. The 2Ports represent a very unique selling point and a sporting event to link the 2Ports has already been proposed. Speakers on the day included Themba Koza (CDC CEO), Luvuyo Mkontwana (Programme Director: New Ventures, CDC) and NMB Mayor Babalwa Lobishe. What is the Number? 90% In his presentation, Luvuyo Mkontwana highlighted that the Coega SEZ reached 90% of it's own funding this past financial year off of R751.5 Million revenue generated. As a government owned entity reporting to the Eastern Cape Government, Coega (established in 1999) relied heavily on taxpayer funding in it's formative years and the aim is increase annual revenue ro R1 Billion by 2030 and be entirely self sustaining. Koza highlighted that the path to prosperity for Coega is a 50 year journey and that, at mid life, Coega has already proven it's worth to business and society. Why Choose Coega? The recurring theme from the businesses that we visited were around 'right place, right time' with most citing an involved landlord, port proximity, access to labour and raw materials being the primary reasons for …

Track Your Press Release HERE:


When Manufacturers Have a ‘Beef’ Then Both Suffer

(MyPR.co.za) By Filed Under: Energy, Featured, General Business Edit This Article

Being a relatively young industry the solar inverter and back up battery manufacturers need to be close enough to each other so that each can complement the other. When one sets up an inverter and battery you have to choose certain protocols to ensure the longevity of both the battery and inverter. Essentially you want both to be talking the same language whilst providing you with the most efficient renewable energy experience. For some time now the South African market has been experiencing a 'beef' between two of the most popular products of the solar industry - Solis Inverters and Hubble Energy. Some of the claims are the stuff of higher grade electronics and software and all that this has done within the local market is to create uncertainty and make many installers rethink their product choices. I am led to believe that many are now looking at alternatives for fear that if this 'beef' escalates then upcoming firmware updates may target the exclusion of support for Hubble Energy. Not proven in any way but a strong rumour that if left to run will result in heartache, pain and negative marketing for both companies. Essentially the "beef" between Solis (Ginlong Technologies, the inverter manufacturer) and Hubble Energy (the lithium-ion battery manufacturer) centres on integration issues, communication protocols, and warranty liabilities that emerged within the solar and backup power industry: The Core Issue: BMS Protocol & Communication Glitches CAN bus / RS485 Communication Dropping: Installers routinely encountered communication failures between Solis hybrid inverters and Hubble lithium batteries (notably the AM-2, AM-4, and AM-10 models). When the Solis inverter failed to read the battery's BMS (Battery Management System), it defaulted to error modes or stopped charging/discharging. Voltage & SOC Misalignment: Solis inverters and Hubble BMS systems frequently disagreed on State of Charge (SOC) percentages and cutoff/over-voltage …

Track Your Press Release HERE:


How Much Are You Worth per Year to Your Bank?

(MyPR.co.za) By Filed Under: Banking and Financial Services, Featured, Media, Public Issues Edit This Article

A comparison of the average annual fees collected per client, per bank. Want to know which bank collects the highest fees and commissions per client, per annum? Which Social Media Site Collects the highest ARPU per annum? The one thing that irks me no end about the banking industry is the amount of money we pay to banks to process and handle our money. Agreed - people who owe money on loans etc. need to be charged an interest rate, but, to watch your account balance assaulted by bank charges when you have a positive balance AND that money is being used to support the banks main product of lending money is just irksome. Wandering through Standard Bank this morning I was impressed at the building and décor - lots of bulletproof glass, CCTV, leather chairs and a decidedly upmarket look. In comparison to Capitec which is very minimalistic and not over the top - it just works for me and my tradesman's brain. At this stage I need to tell you about a lesson that my late Father learned in his choice of personal vehicle as an electrical contractor. He always wanted a Mercedes 450 sports car and, when he finally snagged one it was his pride and joy. He part traded in on his Mercedes 280S and we had great fun driving topless. BUT Clients looked at this tradesman in his fancy car, thought (and told him to his face) that he must be ripping them off in order to afford this beauty of a car. So, business actually went down forcing him to sell the 450 at a loss and buy back his Mercedes 280S. So what is it about professions when we look at their buildings, vehicles and décor and shy away from those visibly living frugally UNLESS it is a tradesman getting their hands dirty doing jobs the average man would never tackle? Back to Standard Bank - my first thought is always; "Clients pay for all this, I wonder what would happen if the bank scaled down?" Basically every bank has as it's main source of income directly from it's clients in Fees and …

Track Your Press Release HERE:


The Dirty History of Digital Marketing: How Early Adult Webmasters Built the SEO Playbook

(MyPR.co.za) By Filed Under: Featured, Media, Technology Edit This Article

Why Your Top SEO Expert Probably Cut Their Teeth in Adult Tech Why Your SEO Specialist Owes Their Career to the Adult Industry Why Your SEO Consultant Is Basically a Digital Courtesan If it wasn't for Porn we wouldn't trust online payments Mainstream digital marketers didn't invent organic traffic strategies out of thin air - they inherited them. In the late 1990s and early 2000s, traditional ad networks banned adult content entirely. Denied ad space, adult webmasters were forced to master reverse-engineering search algorithms, pioneering link-building networks, meta-tag optimization, and conversion tracking long before "SEO Agency" was a respectable job title. BUT that wasn't all we have to thank the adult industry for - here are a number of other innovations that bridged the gap or the adult industry was instrumental in the discovery of: VHS vs. Betamax Many people say that the VHS tape format won the battle over Betamax as a result of the widespread adoption of that technology by the Porn Industry. Verdict: Mostly Legend (Overstated) The Reality: While adult content was available on VHS early on, it was not the deciding factor in the format wars. Why: Sony's Betamax actually allowed adult tapes initially. The real downfall of Betamax was price, recording capacity, and licensing: Recording Length: Early Betamax tapes could only record 60 minutes, which wasn't enough to record a full feature-length movie or a football game off television. VHS launched with 120 minutes of recording time. Licensing & Supply Chain: JVC (creators of VHS) openly licensed their technology to any manufacturer, leading to mass production, lower VCR prices, and widespread availability in video rental stores. Sony kept Betamax tightly controlled and expensive. The Birth of Online Payments & E-Commerce In the early days of online porn, publishers used to ask purchases to send a copy of their credit cards/banking details via FAX - one of the early …

Track Your Press Release HERE: