Every business starts somewhere. Maybe you spotted a gap in the market, turned a hobby into an income, or decided that there had to be a better way to do something. Along the way, there were decisions to make, problems to solve, and lessons to learn. Now, BOOST Cape Town wants to hear about it. The new BOOST Cape Town Business Interview Questions give business owners an opportunity to share their stories, explain what works for them, and pass on the lessons they have learnt along the way. The aim is to put the people behind Cape Town's businesses in the spotlight while giving other entrepreneurs and aspiring business owners ideas they can use to start or grow their own ventures. We Want to Hear Your Story A company profile tells people what your business does. An interview gives them a chance to learn about the person who made it happen. What inspired you to start your business? Which decision made the biggest difference? Is there a piece of software, a tool or a change in your approach that has saved you time or money? And if you could go back to day one, what would you do differently? These are the kinds of questions we want to explore through the BOOST Cape Town business interviews. We want to go beyond the usual introductions and company descriptions to discover the thinking, experiences and practical decisions that shape a business. Every entrepreneur has something to share, and you never know who might benefit from hearing it. We Opened the Floor to Local Entrepreneurs Starting a business can feel like stepping into the unknown. There are questions about money, marketing, finding customers, choosing the right tools and working out what to do next. Hearing from someone who has already faced those challenges can help. Through these interviews, BOOST Cape Town aims to create a space where business owners can share what they have learnt, including the things that worked, the mistakes they made and the lessons they would pass on to someone …
Gold&I Jewellery Featured at the Pause Floral Workshops in Paarl
Flowers and jewellery have shared a wedding day for as long as there have been brides. The bouquet goes down the aisle, the ring goes on the finger, and both end up in the same photographs. In September 2026, two South African makers put them side by side on purpose, in the Winelands. Floral designer Amanda Theron invited Stephani Cillié of Gold&I to bring her custom jewellery to the Pause floral workshops in Paarl. Bride models wore Gold&I pieces while florists designed bouquets, installations and styled shoots around them. Here is the story of Pause, the florists who run it, and the day the designer jewellery joined the shoot. What Is Pause? The Floral Workshops in Paarl Pause is a floral workshop for florists, held in Paarl in the Western Cape and running since 2020. The organisers describe it as a curated experience for florists who want to slow down, go deeper and rediscover their creative spark. Each workshop runs for three days and takes a maximum of 18 students. Pause is presented by two Paarl florists, Anli Wahl of Anli Wahl Floral Design and Amanda Theron of Kadou Floral Artistry. They met at a flower business workshop in Stellenbosch nine years ago, and the two have since built Pause around their shared view that arrangements start with one breath of intention before the first flower goes in. They have welcomed over 200 florists across 11 workshops. Three Days of Flowers, Friendship and Intention Day one covers the principles and elements of design, table flowers and styling, and a phone photography session. Day two moves to bouquet theory, vessel work, tablescapes, freelancing etiquette and client relationships. Day three covers pricing and running a floristry business, installation theory and mechanics, and a group installation build. The final day ends with a full styled editorial shoot with a photographer, featuring the work of every student. Students leave with professional photographs of their work for their portfolios. That …