It’s the perfect opportunity to reflect on the small comforts that help make mornings, busy workdays and quiet evenings at home feel a little more enjoyable. Among those comforts is something many homeowners may not think about often, precisely because it works effortlessly in the background. The Samsung Bespoke AI WindFree Air Conditioner was designed around a simple idea: the best comfort is often the kind you barely notice. In modern homes, comfort means more than simply cooling a room. Today, living spaces have become offices, classrooms, entertainment hubs and places where families reconnect after long days. As a result, many people are seeking solutions that create comfort without adding distractions. Samsung Bespoke AI WindFree has low-noise1 operation and works quietly in the background, creating a comfortable indoor environment without competing for attention. It means conversations can flow naturally. Movies can be enjoyed without background noise interfering. Early mornings can feel peaceful. Bedtime routines can remain undisturbed. Supporting Focus in the Modern Home Hybrid and remote working have transformed how people use their homes. Kitchen tables become offices, spare rooms become study spaces, and living rooms host important online meetings. Whether studying for exams, working on creative projects or simply taking a few moments for mindfulness and reflection, users can enjoy a calmer and comfortable environment. Comfort That Learns and Adapts Comfort becomes even more valuable when it requires less effort. Samsung's AI Comfort Cooling2 feature intelligently adjusts temperature settings based on room conditions and usage patterns. Over time, the system learns preferences and automatically adapts to create a consistently comfortable environment. Rather than constantly reaching for a remote control or adjusting settings throughout the day, homeowners can enjoy a more seamless experience. As room conditions change, AI Comfort …
Samsung Expands Its Vision AI Future with the Launch of New Mini LED M70H and M80H TVs in South Africa
Samsung South Africa has announced the launch of its new Mini LED M70H and Mini LED M80H televisions, expanding its premium TV1 portfolio with powerful new viewing experiences fit for the modern connected home. Combining stunning Mini LED picture quality with Samsung's latest Artificial Intelligence (AI)-driven innovations, the new range represents the next step in the company's vision for more intelligent, personalised and immersive entertainment. With 20 years Global No.1 TV2 , Samsung continues to redefine how people experience content at home. The arrival of the Mini LED M70H and Mini LED M80H reinforces this commitment, bringing cutting-edge display technology and advanced AI capabilities to local consumers while laying the foundation for Samsung's next chapter in television. Premium Entertainment Powered by Mini LED Technology The new range delivers exceptional picture performance through Samsung's advanced Mini LED technology, which uses significantly smaller3 LEDs to achieve greater control over brightness and contrast. The result is deeper blacks, brighter highlights, improved detail and enhanced colour accuracy across every scene. Designed for households that demand premium performance, the Mini LED M70H and Mini LED M80H offer a compelling combination of picture quality, AI features and sleek design, making them ideal centrepieces for modern living spaces. Whether streaming blockbuster movies, enjoying live sport, gaming with friends or watching your favourite series, you can expect a more immersive and lifelike entertainment experience that elevates everyday viewing. The launch of the new Mini LED range reflects Samsung's broader Vision AI strategy, which seeks to transform televisions from display devices into intelligent companions that understand, adapt and personalise experiences for users. Building on the Vision AI roadmap unveiled at CES 2026, Samsung is integrating AI across its television portfolio to create more intuitive …
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Samsung Retains No. 1 Position in Global Commercial Displays Market for 17th Consecutive Year
Samsung Retains No. 1 Position in Global Commercial Displays Market for 17th Consecutive Year New industry report affirms company’s leadership as it expands its advanced display and integrated solutions portfolio for businesses worldwide Samsung Electronics Co., Ltd. has announced that it has maintained its No. 1 position in the global commercial display market in 2025, marking 17 consecutive years at the top with a 35.2% share by unit sales, according to research firm Omdia.1 Since achieving the global No. 1 position in the commercial display market for the first time in 2009, Samsung has continuously strengthened its leadership in the B2B display sector. In 2025, the company reached an all time high in annual sales when it shipped more than 2.5 million units. This sustained performance reflects Samsung’s focus on next-generation signage that combines advanced display hardware with cloud and AI-based solutions in retail, corporate, education and hospitality environments. Samsung’s B2B display portfolio is built on its commitment to product innovation. Newly launched this year, Samsung Spatial Signage displays striking 3D content in a slim 52mm profile. It has already been recognised with a CES 2026 Innovation Award in the Enterprise Technology category and an iF Design Award 2026. Going forward, Samsung plans to expand the lineup to include additional sizes. Samsung’s Colour E Paper lineup delivers ultra low power signage as an alternative to traditional paper posters. The 13-inch Colour E-Paper is a commercial display which to applies a bio-resin derived from phytoplankton in its housing. The display’s housing consists of 45% recycled plastic and 10% phytoplankton-based bio-resin, allowing the manufacturing process to reduce carbon emissions by more than 40% compared to conventional petroleum-based plastic materials.2 Samsung plans to go expand the use of this material across its E Paper lineup. The portfolio also features extra-large format …
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Samsung’s Blue Tag Sale Brings You Galaxy Upgrades With Big Savings on Everyday Essentials
With its return, Samsung’s highly anticipated Blue Tag Sale is delivering incredible value on popular mid-level Galaxy smartphones, tablets, and wearables. The campaign, running from 19 January to 8 February 2026, is giving Samsung’s customers the chance to save up to 40% on reliable, feature-rich devices designed to help elevate everyday life. The sale is putting the spotlight on smart tech that makes staying connected, productive, and entertained easier, without the flagship price tag. Smart Upgrades for Modern, Connected Lifestyles Whether you’re a student tackling online classes, a young professional balancing work and life, or a family needing dependable devices, the mid-level Galaxy range delivers the performance, battery life, and seamless ecosystem compatibility today’s users need. These offers are ideal for shoppers seeking quality without compromise, users upgrading their older devices for better speed and features, ecosystem buyers wanting seamless connectivity between phone, tablet, and wearables, as well as customers looking for innovative tech for gifting. Save on these Great Deals; Galaxy A17 – Now R3,499* (Save R500) Designed for everyday convenience, the Galaxy A17 offers reliable performance in a stylish, user-friendly smartphone. With a clear display, innovative camera features, and a battery built to last through daily tasks1, it’s a great choice for anyone looking for dependable functionality at an accessible price. Galaxy A07 – Now R2,199* (Save R300) A stylish, user-friendly smartphone designed for everyday performance. Enjoy a large, immersive display for streaming and scrolling, a dependable battery that keeps you powered all day, and a versatile camera system for crisp photos and social-ready moments. Galaxy Tab A11 LTE – Now R2,999* (Save R800) Your portable productivity and entertainment hub. With LTE connectivity, you can stay online wherever you go2, while the expansive display makes studying, video calls, and …
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Samsung Highlights How Open Ecosystems Unlock the Real Promise of Home AI at CES 2026
Samsung Electronics Co., Ltd. has convened leaders across industries to discuss the importance of smart home interoperability in one of its first Tech Forum panels at CES 2026 at The Wynn in Las Vegas, Nevada. In the session, titled: “When Everything Clicks: How Open Ecosystems Deliver Impactful AI,” experts discussed how cross-industry partnerships are transforming connected homes into intelligent environments that feel seamless, safe and genuinely supportive of people’s lives. Openness as the Foundation of Home AI The panellists agreed that the next era of home intelligence must be built on open collaboration, not closed ecosystems. As homes increasingly rely on devices and services from many brands and industries, openness enables Artificial Intelligence (AI) systems to work together in ways that create real-world impact. Samsung shared its belief that open connectivity allows appliances, energy systems, safety services and partners across industries to deliver experiences that would be nearly impossible in siloed environments. “Home is the most personal place in our lives, so Home AI must earn trust — quietly, respectfully and with value users can feel.” said Yoonho Choi, President & Chair of the Board of the Home Connectivity Alliance and Head of Strategic Alliances at Samsung Electronics. “That requires interoperability across brands, so the home works as one system instead of disconnected features. Through cooperation with HCA and across industries, we’re turning openness into outcomes: safer homes, simpler routines and measurable savings — built on consent and transparency.” Powering the World’s Largest Connected Home Ecosystem Samsung highlighted the scale and depth of its connected ecosystem, noting that more than 500 million users are already part of the SmartThings[1] community. With over a decade of innovation in connected living, Samsung brings deep insight into how AI companionship in the home is evolving, from today’s smart devices …
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Get Your Dream Home Upgrade With Massive Savings in Samsung’s Blue Tag Sale
The moment has arrived - elevate your home with Samsung’s amazing Blue Tag Sale offers. South Africans can unlock savings of up to 40% on advanced, smart home appliance. Give your home the refresh it deserves this Spring, if you’ve been dreaming of a bigger and better TV, a sleek smart fridge, a gaming monitor that takes you right into the action, or air-conditioning that keeps you comfortable all-year-round, this is your moment to make it happen. Samsung is giving you the chance to bring home innovation, elegance, and next-generation AI-powered performance, all at discounted prices and offering great value bundles. You’ve been picturing it for months - that upgraded living room, that sleek kitchen – creating your dream seamless smart home setup. Blue Tag Sale’s offers include the new 8K Neo QLED Vision AI TVs that redefine viewing and the Bespoke AI refrigerators that blend style with convenience. The time to stop thinking and start upgrading is now. Upgrade your home with these unmissable offers; TVs (free devices only for TV purchases1) 85 inch QN950F 8K Neo QLED Mini LED Vision AI TV 2025 (QA85QN950FKXXA) – R149,999*, plus get a free Galaxy Tab S10+, plus a Q-series Soundbar 65 inch S85F 4K OLED Samsung Vision AI TV 2025 (QA65S85FAEXXA) – R32,999*, plus get a free Galaxy Watch Ultra 98 Inch Crystal UHD DU9000 4K Tizen OS Smart TV (UA98DU9000KXXA) – R39,999*, plus get a free Galaxy Tab S10FE Wi-Fi Home Appliances Bespoke French Door with Beverage Centre™, Black, 630L (RF29BB8600MTFA) — Was R52,999, now R39,999* (save R13,000) Bespoke AI Side by Side, 9” AI Home screen, Plumbed, Black, 594L (RS90F64D2FFA) — Was R42,999, now R38,999* (save R4,000) Bespoke AI 18/11kg Washer/Dryer Combo with Heat pump technology (WD18DB8995BZFA) – Was R49,999, now R44,999 (save R5,000) Monitors 27" Odyssey G55C QHD, 1ms MPRT, 165Hz Gaming Monitor (LS27CG552EUXEN) – was R5,999, now R4,499 (save R1,500) 34" Odyssey G55T UWQHD 165Hz …
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Kick off Your Tech Upgrade With the Samsung Blue Tag Sale This Spring
Samsung’s ever-popular Blue Tag Sale is back for another deal drop marathon with massive discounts you won’t want to miss. The promotion1, running from 22 August to 29 September 2025, will give customers across South Africa a chance to unlock massive savings of up to 40% on selected cutting-edge products featuring the latest AI-powered technology. The moment has arrived for you to bring home Samsung’s best tech at the best possible prices - from the new Neo QLED Vision AI TVs that transform your living room into a cinematic experience, to Bespoke refrigerators that double as design statements, to high-performance gaming monitors and AI-powered air-conditioners. But hurry - these deals won’t last. Like all truly great offers, they’ll be gone before you know it. Unmissable Deals TVs (free devices only for TV purchases2) • 100" QN80F 4K Neo QLED Mini LED Vision AI TV 2025 (QA100QN80FKXXA) — R99 999*, plus get a Galaxy Tab A10+ and a Q-Series Soundbar • 85" QN950F 8K Neo QLED Mini LED Vision AI TV 2025 (QA85QN950FKXXA) — R149 999*, plus get a Galaxy Tab S10+ and a Q-Series Soundbar • 65" S90F 4K OLED Samsung Vision AI TV 2025 (QA65S90FAEXXA) — R42 999*, plus get a free Galaxy Watch Ultra Refrigerators • Bespoke French Door with Beverage Centre™, Black, 630L (RF29BB8600MTFA) — Was R52,999, now R39,999* (save R13,000) • French Door with Drawer & Twin Cooling, Black, 470L (RF49A5202B1/FA) — Was R26,999, now R18,999* (save R8,000) • Bespoke AI Side by Side, 21.5” Family Hub, Plumbed, Black, 594L (RS90F64A2FFA) — Was R49,999, now R42,999* (save R7,000) Monitors • 24" Essential Monitor S3 S30GD Full HD Monitor (LS24D300GAAXXA) — Was R2,999, now R2,199* (save R800 • 32" Smart Monitor M7 M70F (Black) 4K Samsung Vision AI (LS32FM700UAXXA) — Was R10 999, now R8,499* (save R2,500) • 32" Smart Monitor M8 M80F 4K Samsung Vision AI (LS32FM801UAXXA) — Was R17,999, now R14,999* (save R3,000) Air-conditioners • AR9500T Wall-mount AC with WindFree™ & …
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Modern Laundry, Reimagined with Samsung OMO Wash Days Campaign
Laundry has always been about detergent and water. But what if the secret to cleaner clothes wasn’t just about what you use - but how you use it? With the OMO Wash Days campaign, Samsung South Africa is shining a spotlight on the hidden power of its intelligent washing machines, showing how features like EcoBubble™, AI Wash, and Auto Dispense are transforming the humble laundry cycle into a smarter, more sustainable routine. Rethinking Detergent Performance Too often, detergent is not optimally used - leading to ineffective cleaning, and sometimes, clothing fabric damage. Samsung’s technology reimagines how detergent works by maximising its potential through engineering precision and smart automation. EcoBubble™: Cool Water Cleaning That Works Samsung’s EcoBubble™ technology pre-mixes detergent with air and water to create a soapy foam before the wash even begins. These bubbles penetrate fabrics faster and more evenly, activating the cleaning agents at lower temperatures. Why It Matters: Enables effective soil1 removal in cool water, thus reducing energy usage Prevents shrinkage2 and colour fading in delicate items. Ensures detergent is fully activated and absorbed3. AI Wash4: Intelligent Cycles That Think for You AI Wash uses four smart sensors to detect load weight, fabric type, soil levels, and water clarity, then automatically adjusts water, detergent, and cycle duration in real-time. User Benefits: Convenience and intelligent cycles that think for you Washes tailored to the exact condition of each load Takes care of your clothes and washes them thoroughly and gently This is laundry care that adapts to your lifestyle - and to every sock, shirt, or school uniform you throw in the drum. Auto Dispense5: Fill Once, Many Washes Measuring cups are a thing of the past. Samsung’s Auto Dispense feature holds detergent and softener in dedicated compartments, then automatically dispenses the perfect amount for each …
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Samsung & Omo’s Wash Days Campaign Is Back
Dirt is good, when you've got the power and necessary tools to conquer it. This year, from 01 July to 10 August - Samsung is once again bringing the highly anticipated Wash Days campaign, powered by OMO - delivering superior cleaning quality through the perfect partnership of innovation and performance. Samsung Wash Days Powered by OMO 2025 edition celebrates real life: messy moments, bold adventures and everyday challenges - because life doesn’t wait for clean clothes. But when you have the right tools, you can keep moving without missing a beat. With Samsung’s intelligent washing machines and OMO’s high-performance detergents, you have the perfect combo for unstoppable routines. The Power of Wash-ability Whether it’s mud-splattered sports gear or everyday spills, OMO’s advanced cleaning formulas are made to handle real-life mess - and when paired with Samsung’s innovative washing tech, you’re looking at next-level laundry care. Samsung Revolutionising Laundry at Every Spin Samsung’s AI washing machines bring together intuitive design and intelligent cleaning features: AI Wash: Automatically detects fabric type, load size and dirt levels to optimise wash cycles - saving time, water, and detergent. EcoBubble™ Technology: Mixes detergent, air and water to create deep-cleaning bubbles that lift dirt fast - even in cold washes. Hygiene Steam: Harnesses steam power to eliminate 99.9% of bacteria and allergens - perfect for kids’ clothes, activewear or sensitive skin. Auto Dispense: Delivers just the right dose of OMO liquid or powder detergent, reducing waste while protecting your fabrics and your machine. These innovations don’t just clean - they elevate your laundry experience. Choosing the most ideal detergent for your laundry can be a bit of a grey area. No one wants underwhelming wash results and matching your machine to the right detergent can also be as challenging as choosing the brand. OMO formula ensures a seamless optimal …
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Samsung QLED TVs Earn ‘Real Quantum Dot Display’ Certification From TÜV Rheinland
Samsung QLED TVs certified for compliance with international Quantum Dot display standards Certification underscores Samsung’s commitment to display innovation & quality Samsung Electronics has announced that its latest line-up of QLED TVs has received ‘Real Quantum Dot Display’ certification from TÜV Rheinland, an international certification organisation based in Germany. The certification verifies that Samsung’s QLED TVs meet global standards for quantum dot display structure, reinforcing the company’s top technological position in the premium TV market. The certification confirms that Samsung QLED TVs comply with the International Electrotechnical Commission (IEC) 62595-1-6 standard, which defines the application of quantum dot (QD) light converting unit combined with blue light sources for standard QLED displays. As part of the certification process, TÜV Rheinland analysed the light spectrum produced by Samsung QLED TVs and confirmed that it displayed clear separation between red, green and blue — an important marker of colour accuracy. This distinction is enabled by quantum dots and may not be as pronounced in displays using alternative materials, which can sometimes cause colour mixing or reduced clarity. The results demonstrate how Samsung’s use of quantum dots contributes to delivering vivid and precise colour expression. With the latest certification, Samsung’s QLED TVs are officially validated as true quantum dot displays, further differentiating Samsung’s offerings and strengthening consumer trust in premium television technologies. “This certification objectively validates that Samsung QLED TVs deliver true quantum dot performance built to international standards,” said Taeyong Son, Executive Vice President of Visual Display Business at Samsung Electronics. “We will continue to drive innovation and strengthen consumer trust as we strive to dominate the premium TV market.” The series that have received certification include the Neo …


